Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol dening Jingzhang Xiao, Ru Li and Aizong Lin

Karya Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol dening Jingzhang Xiao, Ru Li and Aizong Lin minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2023

Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol

dening Jingzhang Xiao, Ru Li and Aizong Lin

Klien: Jiangsu Yanghe Distillery Co., Ltd

Pemenang A' Design Award Perak ing Kategori Bungkusan

30,923

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #142369

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol

Dream of the Blue Manual Class yaiku kemasan kanggo baijiu premium, sawijining inuman suling tradisional saka Tiongkok. Botol iki nduweni wujud kaya tetesan banyu lan dirampungake nganggo warna biru peteng kanthi emas metalik. Kacane disemprot pasir banjur dilapisi cat kanthi finishing hammer, saengga menehi permukaan sing alus lan anget kaya lendhut gudhang panyimpenan. Ukiran-ukirane nggambarake gapura saka Taman Klasik Suzhou lan rolas wektu penting saka merek kasebut. Kothak presentasine nggabungake kulit biru motif variegata karo kertas bertekstur kayu lan detail cetak panas. Sistem papat kode nglindhungi kemasan iki saka pemalsuan.

Pangakuan

Babagan A' Design Award Perak

Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Dream of the Blue Manual Class Kemasan Omben-omben Beralkohol iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The product is a premium baijiu of the brand YANGHE, is ‘A living artifact in a drinking vessel, a vintage spirit in a artwork.’ The liquor is bottled in exquisite containers coloured in dark blue and metallic gold. Inspired by the concept of the ‘Arc of Time’, the designer of the bottles highlights the elements of craftsmanship and antiquity. The design is an arch from the Classical Gardens of Suzhou and the description of the twelves major events that Yanghe Group has undergone. hese engravings reflect the ingenuity of the liquor’ s artisan workshop. The body of the bottle is sandblasted before being coated in hammer finish paint. Its soft, warm coating feels like cellar mud, and is carved with Chinese characters of ‘old pit pool, old baijiu, old craftsmanship; more nucleoside and flavonoids; less quantity.’ A tribute to the ultimate in craftsmanship, exemplifying the Chinese spirit of craftsmanship.
Ukuran & Kemasan: Bottle:106 mm x 106 mm x 306 mm
Box:160mm x 128 mm x 348 mm
Tag: crafts, Baijiu, spirit, packaging, art
Teknologi Produksi: The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: Structured as a fracture-proof cover; painted in gold; printed on wrapped paper to show the printmaking effect.
Bottle: The sand-blasted process reflects the handmade hammered texture, with a frosted touch and like cellar mud.
Box: Using blue variegated leather with wooden textured paper, and the hot-pressed with the Yanghe 12 moments echoing the cover.
Tantangan Desain: All greatness is created by hands! Dream of the Blue Manual Class is an aged handcrafted spirit with both cultural value and rare quality; Craftsmanship is not only a material act, but also a spiritual creation; The Manual Class is not only the ultimate good liquor, but also represents the Chinese spirit in the craft.
Riset: Meeting the demand for more sophisticated and high-end daily necessities. The product is a premium baijiu of the brand YANGHE, produced from 600-years-old cellars by hand. Its production process is included in China’s list for Intangible Cultural Heritage. Overall, it is of great historical and artistic value. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has provided it with sustainable development.
Inspirasi: The primary colour is inspired by - "the maturing process of cellar mud: during the brewing process, the colour of the old cellar turns from yellow to dimgray, from dimgray to greyish white, and finally to jet black, and the cellar mud takes on a colourful brilliance in the sun".
The product is designed in the shape of an inherited teardrop, with a combination of sandblasting in the form of movable type printing. Manual hammering, like cellar mud, warm to the touch, with dark blue and metallic gold. The ink is hidden with sprinkles of gold, deep but not dull, rich but not heavy, echoing quality of the product, conveying deep cultural richness and promoting the Chinese spirit of craftsmanship.
Durasi Proyek: 2021-May.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu.
Alur Operasi: The product Dream of the Blue Manual Class uses the four-code correlation technology, enhancing from outside to inside layer by layer. The four-in-one anti-counterfeiting technology, boosting the split structure, is the most sophisticated technology that the industry has patented. To do a more powerful fight against manufacturing and marketing the fake, to protect the rights of the brand and make users more assured. At the meantime, the high-end appearance of the product and its profound connotation demonstrate the status and taste of users.
Anggota Tim: Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin