Peaceful Kemasan Teh Wangi dening Wang Jinsheng

Karya Peaceful Kemasan Teh Wangi dening Wang Jinsheng minangka pemenang sing diajeni banget saka A' Design Award Wesi 2021 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2021

Peaceful Kemasan Teh Wangi

dening Wang Jinsheng

Klien: Yunnan Tech & Besiness University

Pemenang A' Design Award Wesi ing Kategori Bungkusan

16,122

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #122731

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Peaceful Kemasan Teh Wangi

Peaceful minangka desain kemasan kanggo teh wangi. Kothak njaba digambari kanthi ilustrasi lukisan tangan sawijining wanita sing ngagem cheongsam, klambi tradisional wanita Tionghoa, kanthi motif kembang sing manunggal ing kain. Ilustrasi kasebut ditrapake nganggo teknik gravure printing ing tutup kaleng aluminium. Kemasan iki kaperang dadi rong bagean, yaiku tutup kothak lan awak kothak, saengga kaleng-kaleng cilik gampang dibukak, dijupuk, lan dipajang. Foil aluminium ing njero nglindhungi teh saka lembab. Telung rasa bisa dikombinasikake supaya cocog karo selera sing beda-beda.

Pangakuan

Babagan A' Design Award Wesi

Peaceful Kemasan Teh Wangi menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Peaceful Kemasan Teh Wangi dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Peaceful Kemasan Teh Wangi diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Cheongsam and scented tea are basically exclusive to women in China. This packaging design uses a beautiful woman wearing a cheongsam as the outer packaging of the scented tea, and uses synesthesia to give users an elegant, quiet and beautiful association with scented tea.
Ukuran & Kemasan: Width 75mm x Length 200mm x Height 45mm
Tag: Cheongsam, Scented Tea, Classical, Elegant, Tradition
Teknologi Produksi: The hand-painted pattern is made into the cover of the aluminum can packaging by gravure printing. The performance of the protective layer and the adhesive layer also have physical and chemical indicators, so that the aluminum foil that protects the tea has good barrier properties, hygienic safety, heat sealability and good physical and mechanical properties.
Tantangan Desain: There are many women-related products. How to choose an element that is more appropriate than the scented tea as the packaging pattern is the most challenging part of the whole design. After many selections, we finally chose cheongsam. The function of cheongsam to show the unique beauty of women echoes the beauty of scented tea. Through adjustment and combination, we have integrated floral patterns on the fabric of the cheongsam, as an embellishment of the cheongsam, blending with the main body, conveying the femininity of women, and reflecting the sweetness and softness of scented tea.
Riset: This design is inspired by the unique Chinese costumes-cheongsam, cheongsam and flowers all have intuitive associations with women. The content of this package is scented tea, so the combination of cheongsam and flowers is used to highlight the feminine beauty, and the picture is soft and unified.
Nowadays, Chinese retro style is more popular, and these elements are deeply loved by some young people. Cheongsam is one of the traditional Chinese quintessence. While promoting flower tea, it also serves as a publicity and protection for traditional culture. Let more young people understand the excellent Chinese traditional culture.
Inspirasi: The packaging uses beauties wearing cheongsam as the main element, so that the target group of scented tea has a clear understanding. The color of the packaging is stable and classic, harmonious and unified with the taste of the target user.
Durasi Proyek: The project started in September 2020 in Kunming and finished in March 2021 in Kunming
Alur Operasi: The package is composed of two parts: a box cover and a box body. This structure is convenient to open and easy to take out and display the tea can. The inner packaging is packaged in a small can, and the aluminum foil material can effectively prevent the scented tea from getting damp. The meticulous illustration pattern highlights the fine quality of the small box packaging. Three different flavors of scented tea can be randomly combined according to the needs of users to meet the diverse needs of consumers.
Anggota Tim: Wang Jinsheng
Xie Jin
Feng Meiyan
Chen Shiguang
Lin Hai
Deng Shaobiao
Kredit Gambar: Image#1: Illustrator Wang Jinshengi, 2020.