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Beimu Interior Toko Unggulan (Flagship Store) dening Huson

Karya Beimu Interior Toko Unggulan (Flagship Store) dening Huson minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2021 sing bergengsi ing Kategori Kompetisi Desain Ruang Njero lan Pameran.


PerungguNjero Griya· 2021

Beimu Interior Toko Unggulan (Flagship Store)

dening Huson

Klien: Beimu Home

Pemenang A' Design Award Perunggu ing Kategori Njero Griya

11,250

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #116018

Warna

Desaine

Babagan Beimu Interior Toko Unggulan (Flagship Store)

Beimu iku interior toko unggulan ing Dongguan, China, sing jembare 800 meter persegi. Desain iki nglirwakake tampilan produk lan luwih nekanke karakter spasi kasebut, saengga para pengunjung digawa tenggelam dening karakter interior iku dhewe. Fasad dipotong dadi blok ireng lan putih kanthi garis-garis prasaja. Ing sisih logo brand, ana jendhela tunggal sing ukurane 3,3 meter persegi kang dibukak, nyiptakake pandangan bola-bali antarane njero lan njaba. Werna abang lan ireng mbentuk lorong dawa sing malah nggawe langkahing wong dadi luwih alon. Meja lan kursi kanthi ukuran-ukuran sing beda-beda nyedhiyani sawetara papan kanggo rapat, ngaso, lan ngobrol.

Pangakuan

Babagan A' Design Award Perunggu

Beimu Interior Toko Unggulan (Flagship Store) menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Beimu Interior Toko Unggulan (Flagship Store) dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Beimu Interior Toko Unggulan (Flagship Store) nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
The client of Beimu flagship store hopes to further improve its brand paradigm through space design strategy.

The creative logic of a designer consists of three parts: the change of business model and the manipulation of consumer psychology under the background of the era; the uniqueness and displeasure of cultural aesthetics in the context of globalization; and the gradual design refinement technology starting from concept to form
Ukuran & Kemasan
The store is about 40M(L)*20M(W) and covers an area of 800 square meters.
Tag
Flagship store, BEIMU Home, Commercial Exhibition, OD·O office
Teknologi Produksi
designers strive to create the symbol and spirit of the brand. Through the building facade, black and white color blocks are cut out with simple lines. Beside the highlighted brand logo, only a window of 3.3 square meters is opened to form a mutual peeping relationship inside and outside. The window plays the role of "soul and eye" and sends heartbeat signals to passers-by. Red and black construct a maze of time stagnation, guiding visitors to observe and pay attention to the strangeness after alienation. On the one hand, the deliberately elongated channel serves as the adjustment and transition of emotions, and on the other hand, it further strengthens the curiosity of the first-time visitors. Mirrors, stairs, and clever use of light all connect the feelings between people and space.
Tantangan Desain
Symbol and spirit communication of brand building
Riset
the creative logic of designers consists of three parts: the change of business model and the pinch of consumer psychology under the background of the great times, the uniqueness and unpleasure of cultural aesthetics in the context of globalization, and the gradual design refinement technology which begins with the concept of form.
Inspirasi
Designers advocate weakening products, emphasizing space, retaining visitors with the charm of space itself, and achieving stronger business interaction. The development of the Internet has transformed space into a new space of the dual world of reality and virtual. Therefore, the design of modern commercial space not only depends on pure aesthetic judgment, but also bears the responsibility of brand identity media.
Durasi Proyek
The project started in Dongguan in April 2020 and completed in September 2020, opening to the outside world.
Alur Operasi
How to ease the antagonistic relationship between buyers and sellers is the focus of designers' thinking.
Provide multiple negotiation scenarios for visitors to choose from, the designer's purpose is to weaken the commercial characteristics of space. The combination of tables and chairs with different scales and styles shows that the space is not only a place for commercial negotiation, but also a clubhouse for old friends gathering, but also a place for leisure and rest for the surrounding residents.
Anggota Tim
HUSON
Zhou Yanjie
Yi Yongxian
Lin Wuyuan
Ye Bohui
Tang Xiaobo
Kredit Gambar
Picture#0000:photographer Ouyang yun,2020
Picture#0001:photographer Ouyang yun,2020
Picture#0002:photographer Ouyang yun,2020
Picture#0003:photographer Ouyang yun,2020
Picture#0004:photographer Ouyang yun,2020

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