Karya Portugal Vineyards Papan Eceran dening Ricardo Porto Ferreira minangka pemenang sing diajeni banget saka A' Design Award Emas 2020 sing bergengsi ing Kategori Kompetisi Desain Ruang Njero lan Pameran.
EmasNjero Griya· 2020
Portugal Vineyards Papan Eceran
dening Ricardo Porto Ferreira
Klien: Porto Architects
Pemenang A' Design Award Emas ing Kategori Njero Griya
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #103170Desaine
Babagan Portugal Vineyards Papan Eceran
Toko konsep Portugal Vineyards minangka toko fisik sing pertama kanggo perusahaan spesialis anggur online. Dumunung ing jejere markas perusahaan, ngadhepi dalan lan manggoni 90m2, toko kasebut kalebu rencana terbuka sing ora ana partisi. Pedalaman minangka papan sing putih lan minimalis kanthi sirkulasi sirkular - kanvas putih kanggo anggur Portugis supaya katon lan ditampilake. Rak kasebut diukir metu saka tembok kanggo ngrujuk arena anggur ing pengalaman ritel immersive 360 derajat kanthi ora ana kaunter.
Pangakuan
Babagan A' Design Award Emas
Portugal Vineyards Papan Eceran menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Portugal Vineyards Papan Eceran dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Portugal Vineyards Papan Eceran nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- A white canvas for the Portuguese wine to shine and be displayed. The interior is a blindingly white and minimal space with circular circulation. The shelves are carved out of the walls in reference to the wine terraces on a 360 degrees immersive retail experience with no counter. A retail space where staff are on the client side, suggesting, promoting and serving.
- Ukuran & Kemasan
- Knauf, drywall system; Marilina, epoxy floor; Cin, paint; Ezpeleta, chairs; Lumit, lighting; Charme Versatil, fit-out.
- Tag
- Portugal Vineyards, terraces, curved walls, white space, minimal interiors
- Teknologi Produksi
- The curving walls are made of a gypsum board supported by a metal frame and the shelves are engineered wood supported in the same structure. The color is an element of the wine tasting process. After taking the decision to have a bright space we found that the RAL 9003 is the recommended color to be used as a background when observing the aging wine in the wine tasting events. It made sense to us to apply it to our concept as retail is all about the exhibition.
- Tantangan Desain
- The creative challenge of this project was to find that a circle plan could be the best answer for a squared existing space. Facing a squared plan, a cornered entrance and a secondary access we found our answer in the use of geometry. The displays are carved out of the walls in reference to the vineyard terraces in a circular shape that fills the customer field of view sensitively with indirect lighting and the sharp contrast between the product and the space.
- Riset
- The initial challenges behind the space were to find the answers through geometry, to allow enough footfall to have the 600 references the clients intended to display, the design should allow the space to be used as a venue for suppliers presentations and to have an area for wine tasting. These requirements were answered through the definition of a radious that allowed the inner circle to gather about 50 people; three levels of terraces where all the bottles rest and a loop circulation that would be broken by the access points.
- Inspirasi
- The traditional references to dark cellars and wood materials had to be completely disregarded. Out of this brief we immediately interpreter the need for light and an open plan. Also, while designing a retail space, where emotions tend to be rationalised and as a designer, we work to find solutions beyond the existing condition.
- Durasi Proyek
- The project duration was from April to September 2019.
- Alur Operasi
- Space with very linear, clear and open circulation where the staff is placed in center stage. From the moment clients enter the space they are accompanied side-by-side, with no counters, shelves or walls dividing or separating them from the staff members.
- Paten
- Copyrights belong to Porto Architects, 2019
- Anggota Tim
- Ricardo Porto Ferreira
- Kredit Gambar
- #1: Photographer Ivo Tavares Studio
Disponsori
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