Rosé Label Anggur Rose dening Ximena Ureta

Karya Rosé Label Anggur Rose dening Ximena Ureta minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2020 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2020

Rosé Label Anggur Rose

dening Ximena Ureta

Klien: Concha y Toro

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

24,014

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #101247

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Rosé Label Anggur Rose

Rose iku label anggur sing dirancang kanggo anggur rose sing diprodhuksi ing Chile. Label kasebut ukurane 85 kaliyan 90 milimeter lan dicithak ing kertas bertekstur kanthi bobot 89 gram saben meter persegi. Lima werna khusus ditrapake nganggo teknik digital offset, dilengkapi finishing foil emas, foil ireng, relief lan bas-relief. Desain iki diilhami saka kembang mawar, kelopak kembang, godhong anggur, lan werna alus langit wayah sore. Sulur-sulur anggur nglilit ing sakubenge teks. Botol iki nyekel 375 mililiter, format cilik sing anyar ing kategori anggur iki ing Chile.

Pangakuan

Babagan A' Design Award Perunggu

Rosé Label Anggur Rose menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Rosé Label Anggur Rose dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Rosé Label Anggur Rose nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: It is a delicate and feminine design, which comes to meet the world trend in consumption of Rose led by women. The function of this product is to strengthen their complicity, and connect them with life’s simple and special moments, in order to foster the enjoyment of a young community. Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This Rose is pioneering its category in Chile, launching in a small size of 375 ml.
Ukuran & Kemasan: Label Dimension: 85x90 mm
Tag: wine label, packaging, design, label, wine, concha y toro, ximena ureta
Teknologi Produksi: Printed on Aconcagua Martele paper 89 grs / m2, in 5 special colors, in Digital Offset with gold-foil, black-foil, relief and bas-relief finishings.
Tantangan Desain: We researched different Rose packagings around the world, to produce a unique and original design among products of the same Rose vine, whose target group were also women from different countries.
Riset: The Rose de Concha y Toro label conveys elegance and femininity. It was harvested in 2019, its origin is 79% of Itata and 21% of the Central Valley of Chile, it contains in its strains, 76% of Cinsault, 9% of Carmenere, 9% of Syrah and 3% of Garnacha It was bottled in June 2019. Its soil is clay loam type, granitic colluvial, and very good permeability; of an exquisite pale damask color with strawberry aroma, and delicate notes of grapefruit and melon, in addition to subtle floral aromas.
Inspirasi: The Rose packaging for Concha y Toro is inspired by the delicacy of roses, petals, and their fragrance. By spring, the freshness of its colors, and the subtlety of fruity notes, such as grapefruit, pomegranate and melon. By vineyards and their leaves. By nature. By the tranquility evoked by the last shades with which the clouds and the sea are dyed in the evening. Its inspiration is elegant, soft and feminine.
Durasi Proyek: This project started in November 2018 in Santiago of Chile and finished in March 2019.
Alur Operasi: Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This product is usually consumed cold, and it is ideal to accompany as an appetizer. It has perfect pairing with cheeses as well as light entrees and fresh salads.
Anggota Tim: Art Direction and Design: Ximena Ureta
Production: Juan Rojas
Label Print: CCL Label Chile
Kredit Gambar: Diego Agurto