Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Queen Turmeric Brand Design by Green Gold Receives the Silver A' Design Award in Photography and Photo Manipulation Design

Green Gold of Taiwan Green Gold recognized for photography and photo manipulation design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Photography and Photo Manipulation Design category for Queen Turmeric Brand Design by Green Gold of Taiwan Green Gold, designed for Taiwan Green Gold Homeland Co., Ltd. The result belongs to the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Queen Turmeric Brand Design

The extended design is based on the concept of the queen and chessboard. With the two colors black and gold, the design is to convey the sense of high-class and reshape the visual image. In addition to the metal and gold lines used in the product itself, the element of the scene is constructed to set off the war impression of the chess, and we uses the coordination of stage lighting to create smoke and light of the war.

About Green Gold

Darren is from the MacGyver design team of Green Gold in Taiwan. It is committed to designing and disseminating the world's concept of health products with a brand-new image, and stimulating better products to consumers through visual impact. The Green Gold design team is committed to developing the visual image of health care products and brands, optimizing and generating excellent design vision.

About Taiwan Green Gold

Health food & BECS Our best product is Turmeric plus II

Award Record

Green Gold of Taiwan Green Gold is a winner of 1 A' Design Award, including this recognition.

About the A' Photography and Photo Manipulation Design Award

The A' Photography Design Award is an international photography competition recognizing good photographic creations by best photographers worldwide. It is organized within the A' Design Award & Competition and is open to photographers, photojournalists, advertising agencies and digital artists from all countries. Typical entries include portraits, landscapes, still lifes, photojournalism, fashion shots and architectural images. The awarded photography designs are published at https://dezigners.org/design-category/photography

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Queen Turmeric Brand Design
Function
Brand Design
Category
Photography and Photo Manipulation Design
Discipline
Communication Design
Industry
Arts and Entertainment
Colors
Dark Slate Gray, Dim Gray, Rosy Brown and Gray
Images
5
Client
Taiwan Green Gold Homeland Co., Ltd

The Recognition

Laureate
Green Gold
Country
Taiwan (China)
Brand
Taiwan Green Gold
Recognition
Silver A' Design Award
Edition
2019 - 2020
Design ID
#97933

Credits

Team
Che yu Lin, Zheng Yuan Huang, Lemonster Lee, Yi hung Yang, Cheng Fu Hong, Su you Kuang, Hsu Tzu Han and Po Tsang Ho
Image Credits
DESIGNER Zheng Yuan Huang,Turmeric Plus II, 2019.

Design Details

Unique Properties
GREEN GOLD is a company that serves health and women's fashion. The inspiration for this work is to create women who can dominate their health.They are as powerful as queens in chess.Detach the image of traditional health products.
Inspiration
My inspiration comes from the colors of chess and wine. With the contrast of black,gold and silver on the board, gold is described as a powerful third party and gives a noble queen image. The elements of chess war are brought into the design of the scene in.
Research
In order to make the product image different from the market,we studied the culture and color matching of chess.Because the product mainly functions to hangover,it also thinks about the color of alcoholic drinks.In addition,the queen's clothing style and accessories Did the above research synthesis
Challenge
When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Realization and Technology
We used low-light technology to shoot,combined with a fog machine and several stage lights to make light effects,and used a flash to do the depth of field shooting
Operation and Interaction
The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Project Duration and Location
2019 June.20 start in Taipei city 2019 August.1 finsh in Taichung city 2019 August.1 display in Twgreengold website
Specifications
All photos shot on Canon 5D Mark III cameras with 125mm Lenses, I Post-production the photo on photoshop and Lightroom
Keywords
photo,gold,queen,woman,line

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate