Xiaoshui Li and Zhike Wang Is Honored with the Golden A' Design Award for Virg Casa Headquarters Exhibition Hall in Interior Space and Exhibition Design

Xiaoshui Li and Zhike Wang honored for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Virg Casa Headquarters Exhibition Hall by Xiaoshui Li and Zhike Wang, designed for Topway Design, has been granted the Golden A' Design Award in the Interior Space and Exhibition Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Golden A' Design Award Means

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Regarding Virg Casa Headquarters Exhibition Hall

Virg Casa Headquarters is a corporate headquarters and exhibition space in Foshan, China. The four-storey building is a renovation of an older structure and covers 4,000 square metres. The first and second floors display imported products and own-label products. The third and fourth floors serve as working and reception areas. The open plan arranges functional areas along axes to extend the line of sight. Modern materials are used, including stainless steel, acrylic glass, artistic cement paint, cement brick and ceramic plate.

Award Record

This recognition makes Xiaoshui Li and Zhike Wang a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/95556
A' Design Award Page: https://competition.adesignaward.com/95556
Media Showcase: https://www.designnewsroom.com/!95556
Laureate Profile: https://dezigners.org/d/259935
Further Information from the Laureate: http://rrd.me/gmhtT

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project: Virg Casa Headquarters Exhibition Hall
Function: Exhibition Hall
Category: Interior Space and Exhibition Design
Discipline: Spatial Design
Industry: Architecture and Packaging & Retail
Colors: Dark Slate Gray, Gray, Dark Gray, Gainsboro and Dim Gray
Images: 5
Client: Topway Design

The Recognition

Laureate: Xiaoshui Li and Zhike Wang
Country: China
Recognition: Golden A' Design Award
Edition: 2019 - 2020
Design ID: #95556

Credits

Team: Li Xiaoshui, Wang Zhike
Image Credits: Photography: Ouyang Yun

Design Details

Unique Properties: Through fusion of art and technology as well as incorporation of most frequently used materials into interpretation of scenes, the design injects vitality into products and can evoke visitors' imagination with an open spatial form. The areas that display imported products from Italian brands including Ferrari are characterized by coordinated combination of materials, hues and furnishings, which reproduce the pioneering display art at Milan Furniture Fair.
Inspiration: The brand entrusted Topway Design to create its headquarters situated in Foshan. Renovated from an old building, the project consists of four storeys. Based on the concept of "Home of the Future", the design team integrates the brand's Italian DNA with Oriental artistic conception, and created a unique HQ image for the world-class brand, which blends humanism with technology perfectly.
Research: VIRG casa, is a brand that sells upscale Italian tiles and also provides bespoke Italian-style full-house furnishing solutions with its own supply chain. The brand entrusted Topway Design to create its headquarters situated in Foshan. From architecture to landscape and interior space, Topway Design offered all-round design solutions. Based on the concept of "Home of the Future", the design team created a unique HQ image for the world-class brand, which blends humanism with technology perfectly.
Challenge: While designing the "City of the Future" on the 2nd floor, the designers took the bearing capacity of floor slabs into account, and chose lightweight stainless-steel for production. However, the designers encountered with great difficulties during the production. Since the stainless steel is so hard that is suitable for making linear splicing and geometric shapes, it can only be processed by linear cutting, welding and machine polishing rather than getting the copies from the grotesque molds.
Realization and Technology: As a "building material capital", Foshan enjoys a unique advantage in the Research and development and customization of new materials. A large number of modern and new building materials are used in the project, such as stainless steel, acrylic glass, artistic cement paint, cement brick and ceramic plate. While designing the "City of the Future" on the 2nd floor, the design team took the bearing capacity of floor slabs into account, and hence chose lightweight stainless-steel materials for production.
Operation and Interaction: Renovated from an old building, the project consists of four storeys. It serves for multiple purposes, which integrates exhibition space, workplace and corporate culture display space, etc. 1F and 2F are respectively used for displaying imported products and VIRG casa's own-label products, while 3F and 4F function as working and reception spaces. The interior space follows the open architectural design, with functional areas freely arranged alongside axes, which extends the line of sight.
Project Duration and Location: Start time: December 2018 Completion time: April 2019 Location: Foshan City, Guangdong Province, China
Specifications: Project area: 4,000 sqm Main Materials: stainless-steel
Keywords: VIRG casa, Headquarters, Ceramic, Renovation, Commercial