Press Release
Kinderfeets Pram Walker by Oscar V. Mulder Is Granted the Bronze A' Design Award in Toys, Games and Hobby Products Design
Oscar V. Mulder acknowledged for toys, games and hobby products design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Toys, Games and Hobby Products Design category for Kinderfeets Pram Walker by Oscar V. Mulder, designed for Kinderfeets Inc. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Kinderfeets Pram Walker
A toy that doubles as two was our inspiration for creating our Kinderfeets Pram and Walker. Dutch designed and retro inspired. Made of birch wood and the sides are painted beautifully in soft white. Both a baby walker and pram, it’s the perfect walker to get babies comfortable taking their first steps. As baby perfects the trade of walking, you can easily remove the purple pegs, turning it into a pram.
About Oscar V. Mulder
Oscar Mulder’s passion for design developed while he was living in his native Holland and Italy in the early 1990s. In 1996 he graduated Cum Laude and with Appreciation from The Academy of Art University in the United States and started working with the notable designer Primo Angeli, regarded by many as the father of branding and packaging design. Oscar developed and thrived as a design director under Primo’s influence, to execute global programs for Kraft, Nestle, Intel, Lipton, Sara Lee among others. Oscar developed an eye tuned to changing consumer trends, and incorporated the constantly evolving nature of packaging into his own design practice. His work is considered forward thinking.
Award Record
With this recognition, Oscar V. Mulder is a winner of 1 A' Design Award.
About the A' Toys, Games and Hobby Products Design Award
The A' Toy Design Award is an international toy design competition recognizing good toy designs by best toy designers, manufacturers and brands worldwide. It is organized within the A' Design Award & Competition and is open to toy designers, game studios, industrial designers and hobby product manufacturers from all countries. Typical entries include dolls, action figures, board games, puzzles, plush toys and educational toys. The awarded toy designs are published at https://dezigners.org/design-category/toy
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/95353
- A' Design Award Page: https://competition.adesignaward.com/95353
- Media Showcase: https://www.designnewsroom.com/!95353
- Laureate Profile: https://dezigners.org/d/264295
- Further Information from the Laureate: http://www.kinderfeets.com
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Kinderfeets Pram Walker
- Function
- Walker
- Category
- Toys, Games and Hobby Products Design
- Discipline
- Industrial Design
- Industry
- Kids
- Colors
- Gainsboro, Burly Wood, Rosy Brown, Tan and Gray
- Images
- 5
- Client
- Kinderfeets Inc
The Recognition
- Laureate
- Oscar V. Mulder
- Country
- United States of America
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #95353
Credits
- Image Credits
- Photos by Dan Mills Video by Nel van Dijk
Design Details
- Unique Properties
- A toy that doubles as two was our inspiration for creating our Kinderfeets Pram and Walker. Dutch designed and retro inspired. It’s made of birch wood and the sides are painted beautifully in soft white. Both a baby walker and pram, it’s the perfect walker to get babies comfortable taking their first steps. As baby perfects the trade of walking, you can easily remove the purple pegs, turning it into a pram.
- Inspiration
- We wanted to bring back the elegance of the Old Victorian Prams and turned into an educational toy with the practicality of a walker.
- Research
- The inspiration came from the old victorian full-size European prams. with its large overlapping wheels and beautiful curves.
- Challenge
- Making this from wood had many challenges, making the handle look like its floating most notable. removable pegs and added weight in the from of the pram eliminates the chance tipping when being used by novice walker.
- Realization and Technology
- We use birch wood and water based paints. Pram has removable pegs designed for safety and to prevent tipping. Pegs are easily removable when stability is no longer needed.
- Operation and Interaction
- The pram has removable pegs that prevents the pram from tipping when the child leans on it. when the child leans to walk, the pegs are removable.
- Project Duration and Location
- The Project started in January of 2018 in Mill Valley, California. We produced a prototype by Summer of that same year and it was ready for market by January of 2019.
- Specifications
- Suitable for ages 12 months and up. Weight limit: 44 lb or 20 Kg Eco Friendly Dimensions: 20" L x 14" W x 18" H or 50 x 35 x 45 cm Weight" 11.7 lbs or 5.3 kg Case Pack: 2 Dimensions: 28.3 L x 21" W x 18.7" H or 72 z 53.5 x 47.5 cm Case Weight: 32 lbs. or 14.5 kg
- Keywords
- eco friendly, dutch design, wood toys design, open-ended play, educational toys
