Press Release
Flora Self Promotional by Cynthia Turner Is Granted the A' Design Award in Graphics, Illustration and Visual Communication Design
Cynthia Turner honored for graphics, illustration and visual communication design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ Flora Self Promotional by Cynthia Turner, designed for Alexander & Turner Studio, has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the A' Design Award
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
More About Flora Self Promotional
Flora is a fantasy illustration to promote the artist’s creativity and storytelling, depicting the flowering of gastrointestinal microbiota fertilized by the churning gastric environment. The flowering is depicted by petals of Bacteroidetes, Bifidobacteriam, and Enterococcus faecalis, pistils of Lactobacillus and stamens of Enterococcus faecalis perched on stalks of Escherichia coli. The flower itself emerges on stalks of Clostridium difficile. Bacillus cereus, long rod-shaped bacteria in their arthomitus stage attach by fibers to the intestinal epithelium, grow filamentously, and sporulate.
About Cynthia Turner
Cynthia Turner is a certified medical illustrator and a Fellow of the Association of Medical Illustrators. Her work focuses on the visual needs of the pharmaceutical and biotech research industry for their investor and advertising markets, including large scale illustrations for medical conference exhibitions and event and print collateral. She is known for creating striking visuals with clarity of message.
Award Record
Cynthia Turner is a winner of 1 A' Design Award, including this recognition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/94870
- A' Design Award Page: https://competition.adesignaward.com/94870
- Media Showcase: https://www.designnewsroom.com/!94870
- Laureate Profile: https://dezigners.org/d/263303
- Further Information from the Laureate: http://bit.ly/2LaPaFG
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Flora Self Promotional
- Function
- Self Promotional
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Black, Midnight Blue, Dark Slate Gray and Gray
- Images
- 5
- Client
- Alexander & Turner Studio
The Recognition
- Laureate
- Cynthia Turner
- Country
- United States of America
- Recognition
- A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #94870
Credits
- Image Credits
- Illustrator Cynthia Turner, Flora, 2019. Image No. #2: Illustrator Cynthia Turner, Flora, 2019. Image No. #3: Illustrator Cynthia Turner, Flora, 2019. Image No. #4: Illustrator Cynthia Turner, Flora, 2019. Image No. #5: Illustrator Cynthia Turner, Flora, 2019. Portrait Photograph, Josef Victor Stefanchik, 2019. Video Cynthia Turner, Flora, 2020. Video Sound, Emotional and Inspiring, Artist Matt Harris, Composer Mat Steiner, 2020.
Design Details
- Unique Properties
- Creating a visual pun on the idea that gastric flora might be blossoming flowers in the digestive tract, the artist set out to create a flower composed of the bacteria found in the gut.
- Inspiration
- The artist is a certified medical illustrator working in the advertising and marketing of the pharmaceutical and biotechnology industries. Self promotional work created for clients, and prospective clients, is a chance to promote the artist's creativity, artistry and storytelling skills in visual science.
- Research
- The artist researched the common bacteria, called flora, of the gut. The artist studied electron micrographs depicting these different bacteria, and created 3D models of the different bacteria. The artist arranged the 3D-modeled bacteria to construct a flower, using different bacteria for different parts of the flower. The churning gastric juices and primordial environment of the gut comprises the environment from which the flower grows. The flower springs forth from the microvilli found in the lining of the small intestine.
- Challenge
- Creating a flower that both looked like a flower, but was also easily recognized as being constructed of recognizable bacteria required a creative balance between the two.
- Realization and Technology
- Created using Cinema 4D, a 3D modeling program, and Photoshop on a Mac.
- Operation and Interaction
- The illustration is meant to be enjoyable and memorable by playing on the pun of gastric flora.
- Project Duration and Location
- The project was in development for three weeks at the artist's studio in Santa Rosa Beach, Florida, USA.
- Specifications
- 17.5" x 12", 350 dpi, tiff
- Keywords
- medical illustration, biomedical artist, visual science, pharmaceutical advertising, biotechnology advertising
