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DesignNewswire · COMO, Italy ·

Fengyuan Original Interior Restaurant by Lili Xie and Fan Huang Wins the Platinum A' Design Award in Interior Space and Exhibition Design

Lili Xie and Fan Huang of X.J.D Lab Of Design acknowledged for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Platinum A' Design Award in the Interior Space and Exhibition Design category for Fengyuan Original Interior Restaurant by Lili Xie and Fan Huang of X.J.D Lab Of Design. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Platinum A' Design Award Explained

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

About Fengyuan Original Interior Restaurant

Fengyuan Original is an interior design for a restaurant that serves coconut water chicken hotpot. The shape of the coconut tree is abstracted into a single symbol, the palm leaf, produced in eight forms from green plated and polished stainless steel, each four meters long. A total of 475 metal leaves are arranged across the interior, forming partitions that separate functional areas and turn the restaurant into a large installation. A water feature, lamps and tables complete the setting. The use of one material and factory prepared parts keeps cost and construction time under control.

About Lili Xie and Fan Huang

X.J.D Lab is a design studio focusing on space design. In recent years, they have helped many companies and brands to create and find their position in the market through space design. They believe that space design is not about style, but to discover the context of the project, integrate space, product and visual design ideas, and create special experiences. Space design is a process of discovering people's emotions and connecting them with meaningful scene fragments.

About X.J.D Lab Of Design

Space design is what we do.Lili Xie is the design director, Fan Huang is the creative director of the company.We've created a lot nice restaurants and showrooms etc in the past few years.

Award Record

This recognition makes Lili Xie and Fan Huang of X.J.D Lab Of Design a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Fengyuan Original Interior Restaurant
Function
Interior Restaurant
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Black, Dark Slate Gray and Dim Gray
Images
5

The Recognition

Laureate
Lili Xie and Fan Huang
Country
China
Brand
X.J.D Lab Of Design
Recognition
Platinum A' Design Award
Edition
2019 - 2020
Design ID
#94318

Credits

Image Credits
IP: FengYuan Coconut Chicken Original / COPYRIGHT: Xie Ji Dian She Ji Co.; Ltd. /IMAGE: Yang Jun Ning / PHOTO: Yang Jun Ning / SOUND: Veaceslav Draganov / VIDEO: Yang Jun Ning

Design Details

Unique Properties
We aim to create a unique space for the brand. We abstracted the impression of coconut tree to a symbol-palm leaf and built them in 8 different kind, 4 meters long, green-plated steel. After we reassemble and planted them intentionally, the whole space turned into a fantasy forest. We also designed water feature, "droplet" lamp, "spring" table to enhance the experience.The challenge is by using pre-make-installed single material and modularized element to determine a unique space and atmosphere.
Inspiration
The restaurant serves special made chicken coconut water hot pot.Unlike the popular super spicy food in China now days, coconut chicken is mild and refreshing, the soup tastes like a sweet spring.So we've got the concept of spring in the coconut tree forest.Thanks the internet, We were able to do the research of the space identity about the "coconut chicken" restaurant category in all the China major cities.We must come up with something that's remarkable and good for a chain restaurant to expand.
Research
We spent 5 months and did the research from the internet to compare all the brands in major cities China that serves coconut chicken."Woody color, gray tiles..."They are all so call "New Chinese style". "We must come up something different, impressive, use the space itself to describe the brand identity yet fits all the needs of a chain restaurant brand. So we abstract the impression of coconut tree into 8 different metal leaf. We planted 475 of them into the space.The space turned into an impressive "fantasy forest".
Challenge
It's not really hard for us to abstract the coconut tree into a symbol that resonates with people.But it's really a challenge to build a metal leaf which can stand on its own without extra support, also has the texture we wanted and above all in a reasonable cost. We did dozen times of experiments: aluminum, iron, 403 steel, 201 steel, 2mm to 8mm thick...Thank god, finally we found that 3mm thick, 130 degrees folded 201 steel can perfectly balance the visual effect and building cost. All the hard work is worth it. The metal leaves are Removable, can maintain always new, and be 100% recycled.
Realization and Technology
We abstracted the impression of people to coconut tree into a symbol-palm leaf and beautifully built them with 8 different kind,4-meters-long, green-plated steel.After we reassemble and planted them logically, intentionally into the space, these partition wall of palm leaves turned the space into an impressive fantasy forest.It's a challenge to make the 4-meter-long leaves to stand on their own without extra support. After dozen times of experiments and material selection, finally, we found that 3mm thick, central axis folded 130 degrees, 201 steel with high toughness can "stand up on their feet", also can balance the visual effect and manufacture cost.
Operation and Interaction
As you know, a commercial restaurant project is usually lack of time and the owner always wishes to cost a little less. So in this project, we tried to build the space just like the feeling of playing with "LEGO".Different from the tiny plastic bricks of LEGO, We abstracted the impression of people to coconut tree into a component-palm leaf and designed and built our components with green-plated steel from the beginning. They are 4 meters long in 8 different shapes. After we reassemble and planted 475 of them logically, intentionally into the space ,the entire space turned into a huge installation art .
Project Duration and Location
The project started in March 2018 in Guang Zhou China and finished in September 2018 in Guang Zhou China, the restaurant was opened for business in October 2018 till now.
Specifications
We've chosen 201 steel, 110mm-220mm X 3mm X 4000mm, laser cut into palm leaf shape, 8k polishing, then central axis folded 130 degrees, and bended with 4 different radian. At last, green spot color plating. After all the process above, we've got a metal palm leaf that can stand on its own.Finally, queue up 475 of them in order to form up functional partitions.
Keywords
coconut chicken, feng yuan, restaurant, interior, space, productization, symbolization, modularization

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