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DesignNewswire · COMO, Italy ·

Naotake Hiraga Is Honored with the Golden A' Design Award for Hsr048/Hsr050/Hsr060 Industrial Robot in Robotics, Automaton and Automation Design

Naotake Hiraga honored for robotics, automaton and automation design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Hsr048/Hsr050/Hsr060 Industrial Robot by Naotake Hiraga, designed for Denso Wave Incorporated, has been granted the Golden A' Design Award in the Robotics, Automaton and Automation Design category. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Golden A' Design Award

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

More About Hsr048/Hsr050/Hsr060 Industrial Robot

HSR048, HSR050 and HSR060 are horizontal multi-joint industrial robots, also known as Scara robots. Each robot holds a hand at the arm tip, so the machine can be adapted to many tasks and supports automation and labor saving in production plants. The arms extend from a stable base and become slimmer toward the tip, which lowers weight and inertia and allows stable high-speed motion. The organic form recalls the human body and makes fast movement less intimidating for workers on the production line. The compact body helps reduce the size of the equipment.

Award Record

With this recognition, Naotake Hiraga is a winner of 2 A' Design Awards. The awards span the editions from 2018 - 2019 to 2019 - 2020 of the A' Design Award & Competition.

About the A' Robotics, Automaton and Automation Design Award

The A' Robotics Design Award is an international robotics design competition recognizing good robotics designs by robotics designers and engineers worldwide. The competition is organized within the A' Design Award & Competition and is open to robotics designers, automation engineers, robotics brands and robot manufacturers from all countries. Entries typically include industrial robots, medical robots, agricultural robots, domestic robots, autonomous vehicles and humanoid robots. Awarded robotics designs are published at https://dezigners.org/design-category/robotics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Hsr048/Hsr050/Hsr060 Industrial Robot
Function
Industrial Robot
Category
Robotics, Automaton and Automation Design
Discipline
Service Design
Industry
Manufacturing and Innovation
Colors
Gainsboro, Lavender, Silver, Light Gray and Dark Gray
Images
5
Client
Denso Wave Incorporated

The Recognition

Laureate
Naotake Hiraga
Country
Japan
Recognition
Golden A' Design Award
Edition
2019 - 2020
Design ID
#93456

Credits

Image Credits
Image #No. 1,2,3/ CG image by Naotake Hiraga

Design Details

Unique Properties
These are horizontal, multi-joint industrial robots (SCARA robots) with hands mounted on their tips to adapt flexibly to a variety of work. These robots contribute to automation and labor saving in production plants. These are new SCARA robot series models developed by DENSO Wave. They provide top-of-class performance levels in compact body sizes and contribute to reduced equipment size.
Inspiration
Conceived from the structure of the human body, "tension" and "contraction" provide its external form. The lifelike soft exterior removes the sense of intimidation during high-speed movement.
Research
We researched most of SCARA robots in the world through internet and world wide robot exhibitions. Then we realized that we have to change every legacy structure to make robot faster.
Challenge
The aim was to create the fastest SCARA robot. Initially, however, the expectations of the designer were only to renovate the appearance of the predecessor. I felt that the previous model's structure did not embody the fastest spec, so I proposed an ideal form of the SCARA robot including a renovation of the whole structure first.
Realization and Technology
Since we thought that the influence of inertia could be suppressed by reducing the weight of the tip, we adopted an arm that was powerfully extended from a stable base and became more delicate toward the tip. As a result, stable high-speed operation and design innovation were realized. In addition, the entire product was constructed with an organic design that resembles the human body so that high-speed operation does not give a sense of intimidation or anxiety to workers working on the production line.
Operation and Interaction
This product is settled in a factory, and programed their jobs and works for whole day.
Project Duration and Location
This project is started from 2014. The robot is already on sale and still produced.
Specifications
Arm length (1st arm + 2nd arm) 480mm (205mm + 275mm), 550mm (275mm + 275mm), 650mm (375mm + 275mm), maximum payload: 8kg, body weight: 33kg, body height: 488mm (excluding shaft height) , Maximum synthesis speed: 7540mm / s, 8000mm / s, 8850mm / s, Variation: Cleanliness: ISO class 3, Dust and drip-proof performance: IP65
Keywords
robot, product design, scara, organic shape, simple

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