Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Alex Pan Yong Is Honored with the Bronze A' Design Award for Simple Code II Saphire Smartwatch Face in Interface, Interaction and User Experience Design

Alex Pan Yong acknowledged for interface, interaction and user experience design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ Simple Code II Saphire Smartwatch Face by Alex Pan Yong, designed for Artalex, has been granted the Bronze A' Design Award in the Interface, Interaction and User Experience Design category, A' Design Award & Competition has announced. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Simple Code II Saphire Smartwatch Face

The design of Simple Code II is to target as many aspects of life as possible. The three colour combinations, blue/black, white/grey, and brown/purple, not only cover the users of different ages and gender but also suitable for pairing business and casual outfit. The layout is targeted to provide a smoother user experience. In the middle of the dial, the month, the date and the day form a line that cut through the watch face in half conveys the visual balance.

About Alex Pan Yong

Pan Yong, also known as Alex, is a Singaporean artist renowned for his innovative approach to art. Graduating from Lasalle College of the Arts in 2007 with a degree in interactive art, he embarked on a journey to explore the fusion of art and technology. With a fervent belief in the transformative power of this combination, Pan Yong delves into uncharted territories where artistry meets technological prowess. His creations serve as bridges between these seemingly disparate domains, pushing the boundaries of traditional art and embracing the boundless possibilities of technology.

Award Record

This recognition makes Alex Pan Yong a winner of 3 A' Design Awards. The awards span the editions from 2018 - 2019 to 2019 - 2020 of the A' Design Award & Competition.

About the A' Interface, Interaction and User Experience Design Award

The A' Interface Design Award is an international design competition recognizing good user interface designs by the best UI/UX designers worldwide. The competition is organized within the A' Design Award & Competition and is open to interface designers, interaction designers, user experience designers and digital product designers from all countries. Entries typically include websites, mobile applications, software interfaces, game interfaces, wearable interfaces and virtual reality interfaces. Awarded interface designs are published at https://dezigners.org/design-category/interface

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Simple Code II Saphire Smartwatch Face
Function
Smartwatch Face
Category
Interface, Interaction and User Experience Design
Discipline
Communication Design
Industry
Software
Colors
Black, Silver, Dark Slate Gray, Sienna and Saddle Brown
Images
5
Client
Artalex

The Recognition

Laureate
Alex Pan Yong
Country
Singapore
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#93223

Credits

Team
Pan Yong (myself)
Image Credits
Photographer Pan Yong

Design Details

Unique Properties
Simple Code II has a unique feature that the components, such as weather and step count, shift their position to avoid overlapping the blue hands. It is an easy-to-read watch face. The blue translucent hands not only shows the beauty, but also maintain the readability. The date is the center of the whole dial so that user can find out what the date is in a glance. In the middle, the month, the date and the day form a line which cut through the dial in half to create the visual balance.
Inspiration
The Simple Code II is from the first version which is just a prototype. The idea is to put the date in the center of the dial, so user can find the date effortlessly. That's it. That's where inspiration came from. After that, for further convenience, the hands became translucent so that they will not obstruct the other information behind them. Every effort is for readability while still maintain the neat.
Research
Started with a very simple idea: make it easy to read. That's why it's called "Simple Code". After done the first prototype, put in more ideas such as translucent hands and still with ease telling time.
Challenge
The biggest challenge is to convey the modern beauty, the comfort for eyes, the hands cannot block the information behind yet still have good looking.
Realization and Technology
It's from the first version of a prototype called Simple Code which was done in WatchMaker app. After a few trials and changes, the ideas are getting more and more confirmed. Eventually the ideas became the second version, Simple Code II.
Operation and Interaction
The dial is in dark tone with pattern as background. The hands are in translucent blue sapphire colour. The entire watch face gives a calm, modern and stylish feeling. It fits both casual and business outfit.
Project Duration and Location
I started designing the prototype in May 2018. It was done in June 2018 in Singapore.
Specifications
Smartwatch face, 400 x 400px. Support Android watch and Samsung watch. Available for download from Facer app and WatchMaker app.
Keywords
stylish, modern, precise, casual, business, calm, sapphire

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate