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DesignNewswire · COMO, Italy ·

Private Penthouse Residential by Fouad Naayem Wins the Bronze A' Design Award in Interior Space and Exhibition Design

Fouad Naayem honored for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Private Penthouse Residential by Fouad Naayem has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Private Penthouse Residential

The furniture layout give the space an open, airy feeling. As one enters the apartment, they can not but notice the staircase that serves as the backbone of the apartment, connecting both horizontally and vertically, physically and visually, from the bottom all the way up to the rooftop and modern pool. While furniture, lighting and contemporary art contribute to the subtle refinement of the penthouse, the choice of noble materials has played an equally vital role. The penthouse has been designed to make the urban feel both at home and at the retreat.

About Fouad Naayem

An entrepreneur, hardworking, proactive, detail and result driven manager, dealing efficiently with stressful situations and with a good team work. From concept design to execution phase, offering more than 25 years of experience in the architecture and interior design field for local and regional projects. In 2004, he founded and is managing FNA & Partners, a firm that provides Architectural, Interior and Landscape Design, based in Beirut. FNA & Partners undertakes projects in Lebanon and in the Middle East, the Arab Countries & Africa, such as the United Arab Emirates, Kuwait, Qatar, Saudi Arabia, Iraq, Egypt, Nigeria, Angola, Cyprus, Turkey, etc.

Award Record

Fouad Naayem is a winner of 1 A' Design Award, including this recognition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Private Penthouse Residential
Function
Residential
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Gainsboro, Silver, Dark Slate Gray, Linen and Dark Gray
Images
5

The Recognition

Laureate
Fouad Naayem
Country
Lebanon
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#91713

Credits

Image Credits
Photographer Imad El Khoury, 2016

Design Details

Unique Properties
The furniture layout give the space an open, airy feeling. The majority of the 1st floor has been devoted to the reception area, highlighting its stupendous proportions. On one side, two chairs sit facing two couches, emphasizing a white marble textured wall on which is hanging a big painting. Above the wall, a zenithal lighting was created to allow natural light in, creating the illusion that the wall is running through the ceiling. On the other side of the reception area, a fireplace bring both warmth and style to the apartment. The red painting on the metal wall brings a bright touch of color to the otherwise very grey, black and white volume.
Inspiration
We worked alongside the owner, an aesthete and art collector, to obtain an exceptionally brilliant result, an enchanting apartment. Long considered as nature most classic colors, the black and white dualism, dominating the apartment, gives it a strikingly sophisticated and stylish look. Perched on the highest floors, in a four building complex, this penthouse is a sanctuary of serenity, style and elegance.
Research
Tucked within a sea of concrete buildings, this apartment brings back the beauty of nature to the everyday city life. Known for their plentiful health benefits, far eastern plants such as bamboo and bonsai trees help clean and purify the air within the apartment and create a calm and tranquil environment for the inner city resident. Not only are these decorative plants aesthetically pleasing, but they also add freshness, ambiance, character and life to an otherwise bland space.
Challenge
From a zen internal garden to a lavish rooftop pool, the penthouse has been specifically designed to make the urbanite feel both at home and at the perfect retreat. Despite the apartment’s longitudinal shape, the best was made of the space to optimize the three main assets of the 330 sqm apartment which are double height ceiling of around 6 meters, bright light and green terrace.
Realization and Technology
The double height ceiling of the main reception area, with a special hidden concrete inverted beams structure to hold the pool above it, and the glass roof panels along with floor to ceiling windows, equipped with aluminum motorized electric louver reduce the need for electric light and protect the apartment from the heat, making it a sustainable aspect that brings the beautiful design features out of hiding.
Operation and Interaction
As one enters the apartment, they can not but notice the magnificent staircase that serves as the backbone of the apartment, connecting each side of the space to the other, both physically and visually from the bottom where lies the reception area, then to the rooms, and lastly, all the way up to the palatial rooftop and modern pool. This majestic open flight staircase is composed of stainless steel mirror finish and white marble steps, under which unfolds a perfectly lit exquisite Japanese garden. The unique material reflects various elements, of which the garden, thus maximizing the visual impact of the green.
Project Duration and Location
The project is located in the heart of Ashrafieh, only five minutes away from Downtown Beirut, LEBANON. The duration of the construction of the whole building took 4 years from spring 2014 till summer 2017 and the interior works were done during the last 3 years in parallel with the progress of the building.
Specifications
While furniture, lighting and contemporary art contribute to the subtle refinement of the penthouse, the choice of noble materials has played an equally vital role. The mixture of white Statuary marble, ebony wood, polished chrome, Bardiglio grey marble and striated metal added a touch of luxury to the contemporary design. To bring an additional touch of extravagance to the penthouse, a cracked wall with indirect lighting inspired by the wall rupture was executed from the base of the stairs towards the roof with a total length of 10m. The Pool at the roof is embellished with a sublime lines of black, white and silver mosaics.
Keywords
Luxury, Trendy, Impressive, Black and White, Arts and Design, Materials and Finishes, Functionality, Practicality, Privacy

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