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Press Release

DesignNewswire · COMO, Italy ·

Lithuanian Vodka Gold. Diamond Edition Bottle decor by Studija Creata Receives the Silver A' Design Award in Packaging Design

Studija Creata recognized for packaging design by the international grand jury of the 2014 - 2015 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, March 28, 2015 /DesignNewswire/ Lithuanian Vodka Gold. Diamond Edition Bottle decor by Studija Creata, designed for Stumbras, has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The recognition forms part of the 2014 - 2015 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Silver A' Design Award

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Lithuanian Vodka Gold. Diamond Edition Bottle decor

Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka. This time as an inspiration served unique pieces of Lithuanian folk art – straw gardens. These diamond-shaped spatial compositions, symbolizing the order of the universe, turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.

About Studija Creata

Asta Kaušpėdaitė is a designer based in Vilnius, Lithuania. After gaining experience in graphic design (mostly music album covers, book layouts), last fifteen years is focusing on package design (mainly alcohol product labels and bottle designs). Every project welcoming as a new challenge she looks for distinctive solutions, based on conceptual basis, appealing graphics and best matching technologies.

Award Record

Studija Creata is a winner of 4 A' Design Awards, including this recognition. The awards were granted between the 2013 - 2014 and the 2014 - 2015 editions of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Lithuanian Vodka Gold. Diamond Edition Bottle decor
Function
Bottle decor
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Light Gray, Gainsboro, Lavender, Dark Gray and Light Slate Gray
Images
5
Client
Stumbras

The Recognition

Laureate
Studija Creata
Country
Lithuania
Recognition
Silver A' Design Award
Edition
2014 - 2015
Design ID
#39517

Credits

Team
Asta Kauspedaite (Designer, "Studija Creata") and Jurate Paulauskiene (Head of Product development department, "Stumbras")
Image Credits
Edgaras Marozas

Design Details

Unique Properties
Expressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka dedicated to this theme. By applying modern decor and providing contemporary expression, folk art spatial structures turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.
Inspiration
This time as an inspiration served unique pieces of Lithuanian folk art - straw gardens - pieces of straw are strung together to form diamond-shaped spatial compositions which symbolize the order of the universe. According to ritual custom, straw gardens were used to decorate the home during life's most important moments - for weddings, births, or on Christmas Eve - as a token of harmony.
Research
Analysing the meaning of symbols in traditional folk art to transfer their message to nowaday environment.
Challenge
Finding a way to expose 3D objects in 2D surface without losing spatial appearance. We limited color range to white matt glass, white decor, white metal foil. The play of those three contiguous colors creates an unexpected spatial effect: depending on the light and view angle either white decor dominates or silver elements appear.
Realization and Technology
Decoration: water-based lacquer coating, hot stamping, silk printing
Operation and Interaction
The design serves as a link between traditions and modern viewpoint: straw gardens as a symbol for special occasions along with the luxury appearance inspire the consumer to cherish the importance of the moment.
Project Duration and Location
"Lithuanian Vodka Gold. Diamond Edition" was introduced in autumn 2014.
Specifications
Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Keywords
Lithuanian, vodka, limited, premium, diamond, white, ethnographic, design, Stumbras, Studija Creata

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