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Press Release

DesignNewswire · COMO, Italy ·

Studija Creata Is Honored with the Golden A' Design Award for Lithuanian vodka Gold. Black Edition Bottle decor in Packaging Design

Studija Creata honored for packaging design by the international grand jury of the 2013 - 2014 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 26, 2014 /DesignNewswire/ A' Design Award & Competition has announced that Lithuanian vodka Gold. Black Edition Bottle decor by Studija Creata, designed for Stumbras, has been granted the Golden A' Design Award in the Packaging Design category. The award was conferred within the 2013 - 2014 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

What the Golden A' Design Award Means

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Regarding Lithuanian vodka Gold. Black Edition Bottle decor

The gold-shining “Lithuanian vodka Gold. Black Edition” inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes “Lithuanian vodka Gold. Black Edition” so delicate and crystal clear.

About Studija Creata

Asta Kaušpėdaitė is a designer based in Vilnius, Lithuania. After gaining experience in graphic design (mostly music album covers, book layouts), last fifteen years is focusing on package design (mainly alcohol product labels and bottle designs). Every project welcoming as a new challenge she looks for distinctive solutions, based on conceptual basis, appealing graphics and best matching technologies.

Award Record

With this recognition, Studija Creata is a winner of 2 A' Design Awards. The awards were granted in the 2013 - 2014 edition of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Lithuanian vodka Gold. Black Edition Bottle decor
Function
Bottle decor
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Dark Slate Gray, Black, Dim Gray and Gray
Images
5
Client
Stumbras

The Recognition

Laureate
Studija Creata
Country
Lithuania
Recognition
Golden A' Design Award
Edition
2013 - 2014
Design ID
#33145

Credits

Team
Asta Kauspedaite (Designer, "Studija CREATA") and Jurate Paulauskiene (Product development department manager, "Stumbras")
Image Credits
Audrius Tuleikis

Design Details

Unique Properties
The gold-shining "Lithuanian vodka Gold. Black Edition" inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes "Lithuanian vodka Gold. Black Edition" so delicate and crystal clear.
Inspiration
This limited edition vodka design was inspired by Lithuania’s history and national heritage.
Research
The brand name "Lithuanian" itself determines appropriate design solution. Fundamental task was to work out an idea how to reflect Lithuanian manner. Lots of folk art samples were taken into consideration to create an essence - a modern pattern of squares, not staightforward interpretation of folk art.
Challenge
Providing a modern look. To achieve simplicity all unnecessary components were rejected and colours limited to just a few - golden, black and gray. Applying modern printing technologies helped to render the decor in the best suitable manner.
Realization and Technology
Decoration: water-based lacquer coating, hot stamping, silk printing
Operation and Interaction
Luxurious look combined with modern interpretation of folk art and the name Lithuanian arouse a sense of national pride for Lithuanians and makes it a desired souvenir for foreigners.
Project Duration and Location
"Lithuanian vodka Gold. Black Edition" was introduced on the eve of the year 2012.
Specifications
Capacity: 700 ml. Dimensions: 70 (w) x 310 (h) mm.
Keywords
Lithuanian, vodka, limited, premium, black, gold, ethnographic, design, Stumbras, Studija Creata

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