Press Release
Bronze A' Design Award in Packaging Design Goes to Amortals Home Travel Packaging Series by Hyx Creative Design Hangzhou Co., Ltd.
Hyx Creative Design Hangzhou Co., Ltd. recognized for packaging design by the international grand jury of the 2025 - 2026 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 24, 2026 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Amortals Home Travel Packaging Series by Hyx Creative Design Hangzhou Co., Ltd., designed for Amortals. The result belongs to the 2025 - 2026 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Amortals Home Travel Packaging Series
Amortals Home Travel Series is a packaging series for disposable personal care products used during travel. The range covers a bath towel, underpants, a pillowcase, a dry hair cap, a toilet seat cover and compressed soft tissue. Each pack is made of biodegradable materials and printed with a four color process that reproduces soft tones and wood grain patterns. A house symbol holds the product information, supported by simple icons. The packaging structure is easy to open, and the series brings the warmth of home to any journey.
About Hyx Creative Design Hangzhou Co., Ltd.
AMORTALS is a cosmetics brand founded in China in 2014. Specializing in makeup tools and base makeup products, it upholds the brand philosophy of "Making Every Day Beautiful." AMORTALS is dedicated to delivering an aesthetic of delightful surprises through its products in daily life.
Award Record
This recognition makes Hyx Creative Design Hangzhou Co., Ltd. a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/179052
- A' Design Award Page: https://competition.adesignaward.com/179052
- Media Showcase: https://www.designnewsroom.com/!179052
- Laureate Profile: https://dezigners.org/d/377247
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Amortals Home Travel Packaging Series
- Function
- Packaging Series
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Saddle Brown, Rosy Brown, Maroon, Tan and Silver
- Images
- 5
- Client
- Amortals
The Recognition
- Laureate
- Hyx Creative Design Hangzhou Co., Ltd.
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2025 - 2026
- Design ID
- #179052
Design Details
- Unique Properties
- Amortals Home Travel Series provides a personal care packaging system for modern travelers. Guided by the core vision to live light and travel light, it embodies a distinct brand identity, adopts an emotive design language, and opts for sustainable materials. This approach enhances user convenience and comfort on the go while fully reflecting the dedicated commitment of Amortals to environmental stewardship and human centered care.
- Inspiration
- Rooted in a brand philosophy that celebrates organic beauty, simple enjoyment, skin friendliness, and coexistence, the design draws on the grain of natural wood and the authentic texture of biodegradable materials. The house serves as the core visual symbol, conveying shelter and reassurance. This element extends the warmth of home to any journey, fostering a deep emotional connection with the user. Complemented by a soft color palette, each use becomes a moment of serene and simple enjoyment.
- Research
- This design is grounded in a key insight of modern urban travelers. Research shows that business travelers seek not only hygiene and portability but also a positive emotional connection. To meet this need, the design incorporates the symbol of home to foster familiarity, employs a tiered visual system for quick recognition, and utilizes sustainable materials. it transcends mere packaging to become a travel companion that blends practicality, emotional resonance, and environmental responsibility.
- Challenge
- The core challenge lay in developing a distinctive and premium packaging series while upholding sustainability and simplicity. To this end, the design innovation strategically focuses on visual and tactile touchpoints to achieve high impact. An exclusive symbolic system, unique color and texture combinations, and natural finishes of biodegradable materials work in unison to build a strong brand identity through meticulously executed details.
- Realization and Technology
- The packaging employs biodegradable materials, chosen to reduce environmental impact at the end of their life cycles while preserving the inherent textures of the materials for a uniquely warm tactile experience. A four color printing process is utilized to accurately reproduce soft tones and delicate wood grain patterns. This ensures an authentic visual expression of organic beauty while maintaining consistent visual quality.
- Operation and Interaction
- A three tier visual system ensures quick product identification. The first tier enhances brand recognition with the prominent brand name and logo. The second tier organizes key product information in the house symbol, with simple icons facilitating readability and category differentiation. The third tier features wood grain patterns and material textures for a warm tactile feel, enriching overall sensory interaction. The simple packaging structure is easy to open for hassle free travel use.
- Project Duration and Location
- Amortals Home Travel Series was designed and developed in Hangzhou between November and December 2024, and officially launched in July 2025.
- Specifications
- The disposable bath towel is 150mm wide, 30mm deep and 205mm high. Disposable underpants are 245mm wide, 30mm deep and 215mm high. The disposable pillowcase is 122mm wide, 30mm deep and 195mm high. The disposable dry hair cap is 130mm wide, 30mm deep and 205mm high. The disposable toilet seat cover is 85mm wide, 30mm deep and 130mm high. The disposable compressed soft tissue is 156mm wide, 30mm deep and 120mm high
- Keywords
- Travel Packaging Design, Biodegradable Materials, Emotive Design, Brand Identity System, Live Light, Sustainability, Visual Symbol, Human Centered Interaction, Organic Beauty
