Press Release
Golden A' Design Award in Packaging Design Goes to Shahi Gulab Liqueur Packaging by Dheeraj Bangur
The international grand jury of the 2024 - 2025 A' Design Award & Competition recognizes Dheeraj Bangur for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 19, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Packaging Design category for Shahi Gulab Liqueur Packaging by Dheeraj Bangur, designed for Brandsthan. The recognition forms part of the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Golden A' Design Award
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding Shahi Gulab Liqueur Packaging
The Maharani Mahansar Vintage Edition Shahi Gulab design embodies the harmony of tradition and artistry, drawing from Rajasthan heritage and the cultural significance of rose farming. The packaging features a vintage shield motif and a carefully curated black, red, and gold palette, symbolizing timeless sophistication. The vintage bottle captures the historical essence of the region, elevating its visual and tactile appeal. This creation emphasizes a connection to nature and a respect for craftsmanship, making it a thoughtful addition to any collection.
About Dheeraj Bangur
Who am I? Picture me as a design virtuoso, a maestro of communication design who emerged from the illustrious halls of MIT Institute of Design. My passion for design and art courses through my veins, blending creativity with purpose, and shaping a narrative that transcends the ordinary. Why am I relevant and important? Imagine a world where design and art are not just visual embellishments but the heartbeat of societal transformation. I am on a mission to reignite the flame of love for design and art, using their power to craft solutions that resonate with the very soul of society. What are my major achievements and perks?
Award Record
With this recognition, Dheeraj Bangur is a winner of 3 A' Design Awards. The awards were granted between the 2023 - 2024 and the 2024 - 2025 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/165955
- A' Design Award Page: https://competition.adesignaward.com/165955
- Media Showcase: https://www.designnewsroom.com/!165955
- Laureate Profile: https://dezigners.org/d/348748
- Further Information from the Laureate: https://maharanimahansar.in
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Shahi Gulab Liqueur Packaging
- Function
- Liqueur Packaging
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Firebrick, Crimson, Tomato, Black and Dark Red
- Images
- 5
- Client
- Brandsthan
The Recognition
- Laureate
- Dheeraj Bangur
- Country
- India
- Recognition
- Golden A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #165955
Design Details
- Unique Properties
- Maharani Mahansar Vintage Edition Shahi Gulab is an exquisite creation crafted with the essence of fresh Rosa Damascena, one of the world's most precious rose varieties. This luxurious blend celebrates the regal heritage of Rajasthan, offering a smooth, aromatic profile with the floral richness of handpicked roses. Presented in an elegant vintage bottle, it embodies timeless artistry and sophistication, making it a cherished choice for connoisseurs and collectors alike.
- Inspiration
- The packaging design for Maharani Mahansar Vintage Edition Shahi Gulab is inspired by the lush rose farms of Pushkar, symbolizing purity and tradition. The vintage shield element, adorned with a regal combination of black, red, and gold, reflects the elegance and strength of Rajasthan's royal lineage. This design blends the timeless charm of heritage with the natural beauty of Rosa Damascena, creating a visual narrative that resonates with luxury and cultural pride.
- Research
- The design research explored blending vintage Rajasthani aesthetics with modern functionality, inspired by Mahansar Fort's heritage. It involved studying traditional motifs, architectural details, and local craftsmanship through sketches, digital rendering, and field visits. Key findings emphasized balancing intricate details like shield motifs and gold foiling with usability. This approach enriched the design, aligning with consumer expectations and celebrating regional aesthetics in contemporary packaging.
- Challenge
- The challenge was balancing Mahansar Fort's heritage with modern appeal, requiring in-depth research and precise representation. Externally, sourcing textured paper and aligning embossing, gold foiling, and UV printing with the design vision while staying within budget was complex. Overcoming these hurdles involved iterative prototyping, collaborating with artisans, and refining production methods to achieve a seamless blend of tradition and contemporary design.
- Realization and Technology
- The packaging and bottle design blends a vintage aesthetic with fresh colors and bold typography to maintain a balanced, appealing look. The label features thick textured paper with embossing, gold foiling, and UV printing on the embossed areas for a refined finish. The box is crafted from matte thick sheets for strength and premium print quality, incorporating gold foiling and embossing to complement the label's design. These techniques enhance the product's elegance and durability.
- Operation and Interaction
- The packaging includes a standard box with a top panel that opens via an upper tuck, ensuring easy access while maintaining durability. The bottle features a rounded plastic tearable strip for secure sealing, which can be removed to open the cap by simple rotation, offering a user-friendly and reliable experience.
- Project Duration and Location
- The project started in January 2024 in Jaipur and finished in March 2024 In Jaipur
- Specifications
- Box Size is 140 mm x 65 mm x 240 mm. The Bottle measures 145 mm x 65 mm x 235 mm and The Label Size is meticulously crafted at 105 mm x 1 mm x 120 mm.
- Keywords
- Maharani Mahansar, Shahi Gulab, Rajasthan, Vintage, Heritage, Liqueur, Liquor, Royal, Rajputana
