Press Release
Aisanka Information Magazine by Kiyoka Yamazuki Wins the Silver A' Design Award in Graphics, Illustration and Visual Communication Design
Kiyoka Yamazuki honored for graphics, illustration and visual communication design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 21, 2025 /DesignNewswire/ Aisanka Information Magazine by Kiyoka Yamazuki, designed for Aichi Prefectural Government, General Affairs Department, Regional Affairs Division, has been granted the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Aisanka Information Magazine
She was asked to create a cover illustration with the theme of Aichi Prefecture Festivals in order to spread the appeal of Aichi Prefecture (history, culture, industry, etc.) to the whole of Japan and the world. She observed festivals unique to Aichi through video and documents, captured their characteristics, and expressed the fun and uniqueness of the festivals in her own way through illustrations.
About Kiyoka Yamazuki
She is one of the most active illustrators in Japan. She mainly creates illustrations for corporate information magazines and calendars. She has been a lecturer at the Japan Designer Art College in Nagoya since 1999. She has also been teaching the joy of imagining and creating through art studies at Tokai Medical College in Nagoya since 2010.
Award Record
This recognition makes Kiyoka Yamazuki a winner of 2 A' Design Awards. The awards were granted between the 2022 - 2023 and the 2024 - 2025 editions of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/162363
- A' Design Award Page: https://competition.adesignaward.com/162363
- Media Showcase: https://www.designnewsroom.com/!162363
- Laureate Profile: https://dezigners.org/d/334119
- Further Information from the Laureate: https://www.yamazuki.me
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Aisanka Information Magazine
- Function
- Information Magazine
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- White, Firebrick, Peru, Black and Chocolate
- Images
- 5
- Client
- Aichi Prefectural Government, General Affairs Department, Regional Affairs Division
The Recognition
- Laureate
- Kiyoka Yamazuki
- Country
- Japan
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #162363
Credits
- Image Credits
- ＃162363：Illustrator/Kiyoka Yamazuki 1995 #1:Illustrator/Kiyoka Yamazuki 1995 #2:Illustrator/Kiyoka Yamazuki 1996 #3:Illustrator/Kiyoka Yamazuki 1998 #4:Illustrator/Kiyoka Yamazuki 1996
Design Details
- Unique Properties
- This information magazine is for promoting Aichi Prefecture. It is a tool to let Aichi residents and people from other prefectures know the good points of Aichi Prefecture, and to remind them that Aichi Prefecture is a rich city with culture, industry, and tradition, and an attractive city that we can be proud of on the world stage.
- Inspiration
- This was an information magazine created at the time to promote Aichi to the people of Aichi and other prefectures, as well as to the world, in order to attract the World Expo to Aichi Prefecture. The cover illustration she created was based on the theme of "festivals," a tradition passed down since ancient times, and promoted the charm of Aichi both within and outside the prefecture.
- Research
- The purpose of the magazine was to convey the charm of Aichi's traditional culture, industry, and products to people inside and outside the prefecture, and to have them rediscover the good things about Aichi. At the same time, Aichi Prefecture was also working hard to attract the World Expo at the time, so the magazine was globally conscious. The warmth of the hand-drawn illustrations and the unique use of color fascinated people visiting the local traditional festival.
- Challenge
- Although she never had the chance to actually go see a festival, she studied videos of festivals in Aichi Prefecture and created illustrations to convey the fun and realism of the festivals. It is unclear whether the magazine achieved its goals, but in 1996 she created and published an illustration of the Tahara Kite Festival, which earned her a letter and a mini kite from the Tahara Kite Preservation Society, and she participated in the kite flying that year.
- Realization and Technology
- She didn't have a chance to actually see the festival, but she watched a video of the Aichi festival and was inspired by it to create a hand-drawn illustration (of the fun and splendor of the festival).
- Operation and Interaction
- At the time, the Aichi Expo was about to be held, and in order to ensure the success of the Expo, the client wanted the people of Aichi to rediscover the good things about the prefecture and promote it not only to other prefectures but also to the world. So she designed the illustration with the hope that people would be able to feel the good things about Aichi through its traditional festivals that are close to them.
- Project Duration and Location
- The project period was from 1994 to 1998. It was a four-year project that was published twice a year, with the focus on Aichi Prefecture and disseminating to the rest of the country.
- Specifications
- This information magazine is one of the tools to let people know about the appeal of Aichi's traditional culture, industry, and products, encourage participation in vibrant urban development, introduce Aichi to other prefectures, and promote the good things about Aichi. Height 29.7mm x width 21mm, 18 pages. It is a quarterly magazine published twice a year, and is also introduced to the Aichi Prefectural Government, each branch office, and other prefectures.
- Keywords
- #142430 Silver A' Design Award for Graphics, Illustration and Visual Communication Design Category/Kumanokodou
