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DesignNewswire · COMO, Italy ·

U Pro Series Professional Universal Mulcher by Vladimir Zagorac Receives the Silver A' Design Award in Agricultural Tools, Farming Equipment and Machinery Design

Vladimir Zagorac recognized for agricultural tools, farming equipment and machinery design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 14, 2024 /DesignNewswire/ A' Design Award & Competition has announced that U Pro Series Professional Universal Mulcher by Vladimir Zagorac, designed for FPM Agromehanika, has been granted the Silver A' Design Award in the Agricultural Tools, Farming Equipment and Machinery Design category. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding U Pro Series Professional Universal Mulcher

U Pro Series is a range of professional mulchers for use with tractors. The machines are made of welded steel with a powder-coated or galvanized finish. A hydraulically controlled side shift frame can be mounted at the front or the rear of a tractor. Side reinforcements and movable attachment points add rigidity and follow the contours of the terrain. The working height is adjusted by skids and a roller, from 3 to 12 cm in four steps. In-line skids prevent the collection of mown grass. Working widths of 250, 280 and 300 cm are offered.

About Vladimir Zagorac

Vladimir Zagorac is a product designer based in Belgrade, Serbia. His opus includes projects in the fields of consumer products, electronics, packaging, home and urban furniture. His main field of interest is conceptualizing, structuring and developing products from within. He believes an object form should be thought out and every detail should have a functional reason. He tries to unify universal and timeless aesthetics with smart innovative solutions in every product.

Award Record

This recognition makes Vladimir Zagorac a winner of 11 A' Design Awards. The awards were granted between the 2016 - 2017 and the 2023 - 2024 editions of the A' Design Award & Competition.

About the A' Agricultural Tools, Farming Equipment and Machinery Design Award

The A' Agricultural Equipment Design Award is an international design competition recognizing good design in agricultural equipment and farming tools worldwide. It is organized within the A' Design Award & Competition and is open to agricultural equipment designers, farm machinery engineers, industrial designers and innovators from all countries. Typical entries include tractors, harvesters, plows, irrigation systems, seeders and sprayers. The awarded agriculture equipment designs are published at https://dezigners.org/design-category/agricultural-equipment

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
U Pro Series Professional Universal Mulcher
Function
Professional Universal Mulcher
Category
Agricultural Tools, Farming Equipment and Machinery Design
Discipline
Industrial Design
Industry
Manufacturing
Colors
Indian Red, Light Coral, Dark Red, White Smoke and Gainsboro
Images
5
Client
FPM Agromehanika

The Recognition

Laureate
Vladimir Zagorac
Country
Serbia
Recognition
Silver A' Design Award
Edition
2023 - 2024
Design ID
#158134

Credits

Image Credits
Vladimir Zagorac

Design Details

Unique Properties
Together with the upgraded head-stock, using a distinct structural form inspired by the shape of Mount Rtanj, the U Pro model utilizes a simplified and more durable belt-tightening system. The transmission and rotor are now height adjustable, while the side mask is much smaller. The mask design continues to embody the brand's motto: strength, focus, and perseverance. Carefully placed brakes enhance robustness, while clean lines and concealed joins convey orderliness and discipline.
Inspiration
The U Pro mulcher series is a complete redesign of a classic all-rounder, featuring cutting-edge technology, premium build quality, and upgraded design inspired by the new U series. The machine echoes the new company logo with sharp lines and large surfaces and brings unique design details that expand the functionalities of the standard U model. Bold graphics resumes to accentuate the robust form of the machine, together with strength and dynamic character.
Research
The design of the U Pro mulcher combines bold lines and angled surfaces, emphasizing forward motion, strength and durability. Newly implemented features enhance functionality and operability, while the side reinforcements of the head-stock add to the robust character. The new design brings more structural stability to the professional version of the model and simplifies the production of the side mask, contributing to the overall striking and dynamic aesthetics.
Challenge
Besides variations in material thickness, the previous standard and professional options of the machine showed only minor differences in form, so differentiating the design language of the two version was a priority. A more straight-forward operation was yet another challenge. The Pro version needed to radiate durability and strength, while enabling uninterrupted extended functionality. New dynamic design details added to the upgraded parts intend to emphasize a broader set of usages.
Realization and Technology
Welded steel, powder-coated / galvanized
Operation and Interaction
A versatile hydraulically controlled side shift frame can be front and rear mounted to a tractor. The frame has upper and lower side reinforcements for extra rigidity. It also features additional movable attachment points that adapt to the contours of the terrain. The in-line skids do not allow the collecting of mown grass. The working height of the machine is adjustable via skids and roller, ranging from 3 to 12 cm in 4 increments. The product range covers 250, 280, and 300 cm working grips.
Project Duration and Location
The project lasted for several months, and was done in Belgrade and Boljevac
Specifications
Width: 280 cm, Depth: 122 cm, Height: 107 cm (for 250 cm working grip), Weight 980 kg
Keywords
Mulcher, Shredder, Endurance, Strength, Perseverance

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