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DesignNewswire · COMO, Italy ·

Win the Future Free-Range Egg Gift Box by Chien-Cheng Liu Receives the Silver A' Design Award in Packaging Design

The international grand jury of the 2023 - 2024 A' Design Award & Competition recognizes Chien-Cheng Liu for packaging design

FOR IMMEDIATE RELEASE

COMO, Italy, April 24, 2024 /DesignNewswire/ Win the Future Free-Range Egg Gift Box by Chien-Cheng Liu, designed for Chinyi Eggs Technology, has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Win the Future Free-Range Egg Gift Box

It spearheaded the gift boxes creation, infused with ESG principles from printing to packaging. By opting for soy-based ink and eschewing repetitive hot stamping, the design amplifies recyclability, echoing a steadfast dedication to sustainability. This metamorphosis elevates ordinary chicken eggs into meaningful gifts, embodying sustainable values. Through the innovative integration of eggshell paper trays, a product of Chinyi Eggs Technology, the design showcases environmental friendliness and recycling practices while ensuring outstanding durability and texture.

Award Record

This recognition makes Chien-Cheng Liu a winner of 1 A' Design Award.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Win the Future Free-Range Egg Gift Box
Function
Free-Range Egg Gift Box
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Black, Dark Slate Gray, Dark Olive Green, Dim Gray and Gray
Images
5
Client
Chinyi Eggs Technology

The Recognition

Laureate
Chien-Cheng Liu
Country
Taiwan (China)
Recognition
Silver A' Design Award
Edition
2023 - 2024
Design ID
#157537

Design Details

Unique Properties
The design of the gift box was led by Chihe, incorporating ESG principles throughout, from printing to packaging. The printing uses soy-based ink avoids repetitive hot stamping for enhanced recyclability and reflects a commitment to sustainability. This transformation turns ordinary chicken eggs into an ideal gift that conveys sustainable values.
Inspiration
The “Win the future” introduced by Chinyi Eggs Technology, was selected as one of the gifts for the 60th Golden Horse Awards.
Research
Chihe has successfully addressed Chinyi Eggs Technology’s sustainability requirements through innovative packaging design, aligning with SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry, Innovation, and Infrastructure), SDG 12 (Responsible Consumption and Production), and SDG 17 (Partnerships for the Goals). Eric Liu emphasized, “We are delighted to collaborate with like-minded clients, especially at a time when companies are preparing sustainability reports. Our designs can undoubtedly elevate our clients’ sustainability reports.
Realization and Technology
The paper tray is an environmentally friendly packaging material designed by combining eggshells with recycled paper pulp. By reusing eggshells, considered waste, the material composition of the eggshell paper tray is approximately 85% recycled pulp and 15% eggshell powder. Based on this ratio, it is estimated that for every ton of eggshell paper tray compared to traditional recycled paper, there is a reduction of 495.9 kilograms of carbon emissions.
Operation and Interaction
Chinyi Eggs Technology developed the technology to reuse discarded eggshells, while Chihe utilized the eggshell paper tray for a new box design. This is a demonstration of innovative thinking, incorporating the benefits of environmental friendliness and recycling, while maintaining excellent durability and texture
Project Duration and Location
The project started in October 2023 in Taipei and finished in November 2023 in Taipei, and was exhibited in 60th Golden Horse Awards in November 2023.
Keywords
ESG, SDGs, Sustainability Reports

Good Design Deserves Great Recognition

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