Press Release
35 Anos Shalon Logotipo by Eluan Araujo Receives the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
Eluan Araujo recognized for graphics, illustration and visual communication design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 21, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category for 35 Anos Shalon Logotipo by Eluan Araujo, designed for Ash Midia. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About 35 Anos Shalon Logotipo
This exclusive celebration provides a special environment for all participants, regardless of age or background. It is more than a significant event; it is an invitation to share meaningful moments, strengthen bonds, and experience spirituality rooted in tradition but open to innovations. In a scenario where the spiritual experience intertwines with the quality of time lived, this logo represents the institution and stands out for offering not only a commemorative event but also a space for the discovery of new perspectives and the celebration of collective achievements.
About Eluan Araujo
Eluan is a designer whose passion for art traces back to his childhood. He is an individual who embarked on a journey of self-discovery across various fields before finding his calling in the artistic domain of design, where he cultivated a profound love for creation and the expression of people's emotions and ideas through digital art. He thrives in the face of challenges, as they motivate him to continuously learn and remain actively engaged in these areas.
Award Record
This recognition makes Eluan Araujo a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/157332
- A' Design Award Page: https://competition.adesignaward.com/157332
- Media Showcase: https://www.designnewsroom.com/!157332
- Laureate Profile: https://dezigners.org/d/340327
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- 35 Anos Shalon Logotipo
- Function
- Logotipo
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Firebrick, Gainsboro, White Smoke, Silver and Dark Slate Gray
- Images
- 5
- Client
- Ash Midia
The Recognition
- Laureate
- Eluan Araujo
- Country
- Brazil
- Recognition
- Bronze A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #157332
Credits
- Image Credits
- Eluan Araujo - Ash Midia, 2023.
Design Details
- Unique Properties
- The created brand adheres to basic shapes to enhance comprehension, considering that many members of the institution are elderly and may have limited education. This approach improves visibility, even from a distance, for the numeral, and upon closer observation, it contains additional information that contributes to the artwork. Embracing the concept of "design for all," it seamlessly combines the simplicity of form with the intricacy of customization. The generated symbol, characterized by a vertical cut, represents a timeline that distinguishes ancient from modern times for the institution, also symbolized by the size of the depicted numbers.
- Inspiration
- The project developed for the church in celebration of its 35th anniversary reflects an approach to the fundamental values of the institution. The design of the piece is a visual representation of the brand's timeline, divided into two phases, symbolized by the numerals 3 and 5, which also represent a part of a cross, showing the spiritual journey of the institution and the fundamental principles that have guided the church to the present moment. Every detail of the design was conceived to provide a visual experience, symbolizing the simplicity and dedication that the church has provided to its faithful over the years.
- Research
- A high-level celebration for the institution, a church where you can participate in this annual celebration in a grand event that was marked by its 35 years. Transforming a unique spiritual experience into a quality time. - Everyone can enjoy. - A place to experience something new and fulfilling.
- Challenge
- The crucial challenge was to infuse a modern concept into a notably traditional environment, known for its resistance to change. Balancing the historical perspective of tradition against the necessity for innovation demanded a delicate equilibrium. Additionally, social factors, such as community acceptance, posed a challenge to a project that aimed to be more modern, marking a new era for the church. They required elements like a timeline, the numerals for the 35th anniversary, and an expression of a cross to be incorporated into a single material that could articulate the institution's aspirations.
- Realization and Technology
- Many materials were used in the creation of the product, but primarily the use of a golden ratio grid was employed to aid in obtaining the shapes
- Operation and Interaction
- A story through time, a brand that represents everything the institution has gone through to get to this point.
- Project Duration and Location
- The institution celebrated its 35th anniversary in June 2023. Located in Paraná, Brazil.
- Specifications
- The size may vary because there are different types of products.
- Keywords
- Branding, Graphic Design, Visual Identity, church
