Press Release
Giovanni Murgia Receives the Bronze A' Design Award for Cala di Seta 932 Wine Labels in Packaging Design
The international grand jury of the 2023 - 2024 A' Design Award & Competition recognizes Giovanni Murgia of Redfish for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 24, 2024 /DesignNewswire/ Cala di Seta 932 Wine Labels by Giovanni Murgia of Redfish, designed for Cala di Seta, has been granted the Bronze A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Cala di Seta 932 Wine Labels
The project aims to create an elegant, contemporary, and minimal design to convey the heritage of this winery, founded in 1932, in balance between the values of innovation with the importance of being rooted to the earth. This combination is conveyed through a highly engaging visual label design. The labels are made with paper such as Fasson Cotton by Avery Dennison and finishes such as gold foil and metallic pantones to create a project that could convey the prestige and winemaking tradition of this winery.
About Giovanni Murgia
Giovanni has always had an interest in the arts and creativity. Restless by nature, creative for needs, to look always a different way from the usual. With creativity tries to give a new vision of reality. His goal is always to work on challenging and rewarding projects making each project a big communication project. For 10 years directing the Redfish agency working for major clients and projects. Care detail in every project because is the only way to achieve great things in work than in life.
About Redfish
Redfish is a marketing and design agency that works to get the best result for the client. 20 years of experience in the advertising for provide the better communication strategies for business companies and private clients. Brand design, graphic design,
Award Record
With this recognition, Giovanni Murgia of Redfish is a winner of 8 A' Design Awards. The awards span the editions from 2016 - 2017 to 2023 - 2024 of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/157143
- A' Design Award Page: https://competition.adesignaward.com/157143
- Media Showcase: https://www.designnewsroom.com/!157143
- Laureate Profile: https://dezigners.org/d/172069
- Further Information from the Laureate: https://shorturl.at/adIXY
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Cala di Seta 932 Wine Labels
- Function
- Wine Labels
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Silver, Dark Gray, Gainsboro, Black and Gray
- Images
- 5
- Client
- Cala di Seta
The Recognition
- Laureate
- Giovanni Murgia
- Country
- Italy
- Brand
- Redfish
- Recognition
- Bronze A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #157143
Credits
- Team
- Etichettificio Antoniano and Diego Attene
- Image Credits
- Diego Attene
Design Details
- Unique Properties
- The design of these labels is characterized by its elegance and the ability to communicate heritage and tradition to those who observe it. The special paper, the distinctive workmanship and the elements that ennoble it make it unique and unmistakable.
- Inspiration
- It was the 1932 when 13 Calasetta winemakers joined together to form one of the first cooperative wineries in Sardinia. A people who arrived on the island from the sea and who have the sea in their soul. From here came the idea of representing the history of the winery in these wines.
- Research
- The research started from the history of the territory and from the study of the elements that characterize the history of the winery. The concept is that of the sea, a very strong element of identity rooted both in the history of this locality and in the life history of this community. We have created two labels with a classic style but with innovative and contemporary, elegant and refined details, able to best represent the story contained in these two bottles.
- Challenge
- The challenge for this design was to create a project that could convey the prestige and winemaking tradition of this winery and the area. We did it thinking of a design with a classic flavor but with elements of innovation that made it current and contemporary.
- Realization and Technology
- For the labels we have thought of a prestigious paper such as Avery Dennison Fasson Cotton on which a debossing has been carried out embellished with a glossy paint in areas that recalls the effect of light reflecting on the surface of the water. A heraldic-like element recalls, in a modern key, the Calasetta coat of arms, and is made with a metallic Pantone colour, as is the text at the foot that tells the story of these wines.
- Operation and Interaction
- The design of the labels conveys to the bottles a sense of prestige and tradition but at the same time innovation and projection into the future. The paper used and the finishing touches ensure that whoever takes the bottle is involved in the story of a story that has been going on for 90 years
- Project Duration and Location
- The project started in February 2023 in Sassari and finished in April 2023 in Sassari.
- Specifications
- Label dimension is width 90mm height 136 mm Paper is Avery Dennison Fasson Cotton White Printing techniques is Debossing, Braille, Hot foil gold
- Keywords
- wine, label design, debossing, hystoric
