Press Release
Growing Shell Down Jacket Kids' Clothing by Li Cheng, Yan Wang and Suwan Yuan Receives the Bronze A' Design Award in Baby, Kids' and Children's Products Design
Li Cheng, Yan Wang and Suwan Yuan recognized for baby, kids' and children's products design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 14, 2024 /DesignNewswire/ Growing Shell Down Jacket Kids' Clothing by Li Cheng, Yan Wang and Suwan Yuan, designed for Zhe Jiang Semir Garment Co.,Ltd., has been granted the Bronze A' Design Award in the Baby, Kids' and Children's Products Design category, A' Design Award & Competition has announced. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Growing Shell Down Jacket Kids' Clothing
Growing Shell Down Jacket is a three-in-one down jacket designed for children during outdoor activities. The outer hard shell uses an ultra-lightweight waterproof and moisture-permeable membrane combined with a 20D fish scale gauze. The inner layer combines lightweight recyclable polyester with certified high fluffy goose down in a zonal filling structure for balanced warmth. The shell and the inner layer can be worn together or separately for different seasons. Zippers under the sleeves open a breathable system that helps keep the skin dry. Reflective fabric improves visibility.
About Li Cheng, Yan Wang and Suwan Yuan
ZHE JIANG SEMIR GARMENT CO.,LTD., founded in 1996, is a cross-industry comprehensive private enterprise with multi-brand garments as its mainline products. The company boasts two major clothing brands, Semir and Balabala, which are the leading brands in China's sportswear and children's garment industry respectively. Balabala, a famous children’s fashion clothing brand in China, covers a full range of categories to meet children’s multi-scene wearing needs. Featuring cutting-edge fabrics and technologies, this line of products is designed by an international professional design team, aiming to be suitable for children of all ages and help bring them a happy childhood.
Award Record
Li Cheng, Yan Wang and Suwan Yuan is a winner of 5 A' Design Awards, including this recognition. All of the awards belong to the 2023 - 2024 edition of the A' Design Award & Competition.
About the A' Baby, Kids and Children's Products Design Award
The A' Baby Products Design Award is an international design competition recognizing good baby product designs by leading brands and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to baby product designers, industrial designers, toy companies and children's product manufacturers from all countries. Entries typically include strollers, car seats, baby monitors, high chairs, baby bottles and pacifiers. Awarded baby products designs are published at https://dezigners.org/design-category/baby-products
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/155025
- A' Design Award Page: https://competition.adesignaward.com/155025
- Media Showcase: https://www.designnewsroom.com/!155025
- Laureate Profile: https://dezigners.org/d/348586
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Growing Shell Down Jacket Kids' Clothing
- Function
- Kids' Clothing
- Category
- Baby, Kids' and Children's Products Design
- Discipline
- Industrial Design
- Industry
- Kids
- Colors
- Gainsboro, Light Gray, Light Steel Blue, Lavender and Dark Gray
- Images
- 5
- Client
- Zhe Jiang Semir Garment Co.,Ltd.
The Recognition
- Laureate
- Li Cheng, Yan Wang and Suwan Yuan
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #155025
Credits
- Team
- Li Cheng, Yan Wang, Suwan Yuan
- Image Credits
- ZHE JIANG SEMIR GARMENT CO.,LTD.
Design Details
- Unique Properties
- It is a down jacket specifically designed for children to facilitate their outdoor activities. Made of high-quality waterproof and moisture permeable fabrics, this down jacket with a breathable system enables zonal warmth. Combined with an ergonomic design, this down jacket is a perfect partner for children doing outdoor sports.
- Inspiration
- This kid's down jacket was born with safeguarding kids' growth at the heart of its design conception. It uses a patented pattern conforming to human mechanics and selected lightweight materials for cozy and light wear. Featuring a professional hard shell and inner warm yet light down content, it can be worn in daily life or outdoor activities, meeting multi-scene needs. It can also be worn entirely or separately according to different temp and seasons, which is economical and practical.
- Research
- Designing a set of kid's multifunctional down jackets suitable for diverse scenarios and different seasons is one of the core issues of this project. For this reason, we utilize lightweight, skin-friendly, comfortable, and waterproof materials, intricate craftsmanship, clever structural design, and stylish and childish appearance to launch this down jacket, which enables multi-scene protection, embodying the design concept of focusing on kid's growth.
- Challenge
- The inner layer of this down jacket adopts a zonal filling structural design to secure zonal warmth, ensuring comfortable wear while keeping warm while doing sports. Thanks to its lightweight materials and craftsmanship, this down jacket is 15% lighter than competitive products, facilitating kids to move freely and enjoy doing sports.
- Realization and Technology
- The outer layer is made of an ultra-lightweight waterproof and moisture-permeable membrane with excellent water resistance (Level 4) and moisture permeability of 8000g/(m2.24h). Combined with the 20D fish scale gauze, it is highly waterproof and is 10% lighter than similar products, making it easier to cope with diverse outdoor conditions. The lining uses 20D lightweight recyclable polyester and 800+FP high fluffy goose down certified by RDS, reducing weight by 5% while keeping warmth.
- Operation and Interaction
- This 3-in-1 kid's down jacket consists of an outer hardshell and inner down content, allowing a free combination to meet various needs. If worn entirely, the zipper under the outer sleeve and the knitted fabric under the inner sleeve would form a breathable system, allowing kids' skin to breathe by unzipping and keeping them dry while doing sports. With 3D reflective fabric, this down jacket is childish and safe, catering to kids' preferences.
- Project Duration and Location
- The project finished in September 2023 in Shanghai.
- Specifications
- e.g. 140 yards Girl's: Length: 56.5cm; chest circumference: 91.0cm; sleeve length: 69.5cm; Boy's: Length: 59.0cm; chest circumference: 96.0cm; sleeve length: 68.5cm;
- Keywords
- Lightweight design, eco-friendly and recyclable materials, multi-scene and multi-season application, 3-in-1 structure, high waterproof and moisture permeable
