Press Release
Vaporesso Coss Vaping Device Packaging by Joshua Fischer, Shuyu Yao and Kai Ma Is Granted the Bronze A' Design Award in Packaging Design
Joshua Fischer, Shuyu Yao and Kai Ma acknowledged for packaging design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 24, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Vaporesso Coss Vaping Device Packaging by Joshua Fischer, Shuyu Yao and Kai Ma, designed for Shenzhen Smoore Technology Co.,Ltd. The award was conferred within the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Vaporesso Coss Vaping Device Packaging
Coss is a packaging design for a vaping device. The packaging consists of an outer sleeve and an inner tray. Varying punched holes on the outer sleeve form the brand logo and reveal a metallic green logo inside. The punched holes create a misty visual effect and suggest undulating breathing during use. Colored tags on the outer sleeve indicate the color of the product. Paper is used for the outer parts, and the inner tray is made of moulded fibre from sugarcane and bamboo. A product wireframe diagram is placed on the side of the slider.
About Joshua Fischer, Shuyu Yao and Kai Ma
Established in 2015, VAPORESSO’s goal has been to establish a smoke-free world while raising the quality of life for our users through innovation and experience. We want to make a difference in the lives of our users, and create products that can fit all levels and styles of vapers, to help as many as possible.
Award Record
With this recognition, Joshua Fischer, Shuyu Yao and Kai Ma is a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/154905
- A' Design Award Page: https://competition.adesignaward.com/154905
- Media Showcase: https://www.designnewsroom.com/!154905
- Laureate Profile: https://dezigners.org/d/348680
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Vaporesso Coss Vaping Device Packaging
- Function
- Vaping Device Packaging
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Dark Gray, Silver, Dark Slate Gray, Dim Gray and Medium Sea Green
- Images
- 5
- Client
- Shenzhen Smoore Technology Co.,Ltd
The Recognition
- Laureate
- Joshua Fischer, Shuyu Yao and Kai Ma
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #154905
Credits
- Team
- Shuyu Yao, Kai Ma, Joshua Fischer
- Image Credits
- Shenzhen Smoore Technology Co.,Ltd
Design Details
- Unique Properties
- The packaging evokes product sensibility through the strong brand recognition and craft visual effects. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices.
- Inspiration
- As a leading brand in the vaping industry, VAPORESSO delves deep into the detailed needs of each consumer to consistently make breakthroughs in every production link. As a smart integrated automatic e-liquid refilling and recharging solution, COSS can reduce frequent refilling and recharging of the compact hands-free vaping device. Together with the visualized and green outer packaging, it enhances the user experience and highlights the brand's social responsibility.
- Research
- Based on the eco-friendly concept and integrating the brand logo, the packaging design directly and vividly conveys the basic function and the convenient, easy-to-use, and smart features of this COSS vape, offering consumers a sense of ritual.
- Challenge
- The challenge of this packaging design is how to intuitively communicate the product and brand characteristics while maintaining the visual impact. The brand graphic LOGO is defined on the outer sleeve using varying punched holes to reveal the metallic inner Green logo during the out of box experience, which also creates a misty artistic effect and simulates undulating breathing during use, demonstrating the features of the vaping device.
- Realization and Technology
- Different colored tags on the outer packaging differentiate the product and realize 2-in-1 of the packaging and the inner tray, reducing production costs. Environmentally friendly materials are used inside and outside the packaging: paper and moulded-fibre inner tray (made of sugarcane and bamboo fiber), which practices the brand's concept and actively assumes its social responsibility.
- Operation and Interaction
- The punched holes on the outer packaging create a misty artistic effect and simulate undulating breathing during use, demonstrating the characteristics of vaping devices. To help consumers to understand the product more directly, a visual product wireframe diagram and selling point information are placed on the side of the slider. Different colored tags on the outer packaging indicate the color of the product, realizing 2-in-1 of the packaging and the inner tray and reducing production costs.
- Project Duration and Location
- The project started in 2023 in China and finished in July 2023 in China.
- Specifications
- Length:14 cm; Width:9.8cm; Height:5.2cm； Weight:150g
- Keywords
- Vaping characteristics, hollow design, green packaging, serialization, intuitive visual perception, artistic effect, brand responsibility.
