Press Release
Void Integrated Design Platform by Hanna Park Wins the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
Hanna Park acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2023 - 2024 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2024 /DesignNewswire/ A' Design Award & Competition has announced that Void Integrated Design Platform by Hanna Park, designed for Void, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Void Integrated Design Platform
Void refers to the following Something that does not exist, something empty with nothing, or such a space. Void proposes a new positioning of creative design. with an integrated strategy from planning to implementation, Design in sync with the times It means a trendy space that seems to be filled with infinite imagination. Void design is neutral and Leave space for consumers to express themselves. We are a creative partner who plans and designs brand experiences.
About Hanna Park
With our extensive experience in publications, we can establish a brand's identity and present and implement overall direction. By managing resources and work processes efficiently, we can continuously improve performance and create results by taking initiative in accordance with the organization's values. By building a strategic brand portfolio, we are able to present consistent brand power through promotional design, and we have attempted to increase the brand image through our experience of winning multiple prizes in overseas contests.
Award Record
This recognition makes Hanna Park a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/154353
- A' Design Award Page: https://competition.adesignaward.com/154353
- Media Showcase: https://www.designnewsroom.com/!154353
- Laureate Profile: https://dezigners.org/d/344867
- Further Information from the Laureate: http://dsjs.co.kr
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Void Integrated Design Platform
- Function
- Integrated Design Platform
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Royal Blue, Chocolate, Orange Red, White Smoke and Gainsboro
- Images
- 5
- Client
- Void
The Recognition
- Laureate
- Hanna Park
- Country
- Republic of Korea
- Recognition
- Bronze A' Design Award
- Edition
- 2023 - 2024
- Design ID
- #154353
Credits
- Team
- Hyesu Lim, Yura Lee, Jonghwan Kang, Seohee Lee and Jieun Choi
Design Details
- Unique Properties
- Void is a word that refers to non existent, empty with nothing or such a space. Void proposes a new positioning of creative design with an integrated strategy from planning to practice, a design that breathes with the times and trends as if filling this space with unlimited imagination.
- Inspiration
- Good design does not attract unnecessary attention. Void design is neutral and Allowing consumers to express themselves leave space empty. Void is a creative partner who plans and designs a brand experience.
- Research
- Using a brand identity system consistently increases trust and recognition of your brand and sets you apart from the competition. It also ultimately builds trust in your brand message. Void provides ample experiences to amplify creativity and imagination in the space where the customer’s space and Void’s space meet.
- Challenge
- In order to create Void unique visual characteristics, we went through a lot of trial and error in the process of developing a graphic motif symbolizing void. By using the strokes associated with the brand slogan, Unobtrusive design, as a motif, the intersection of customer benefits and values is expressed through an image.
- Realization and Technology
- Void is a platform that goes beyond simple design and makes various brands more valuable. We pursue a minimalist design so that each product can stand out within the Void platform. We seek diversity of expression through flexible design that can be expanded across a variety of brands. We establish a modern and progressive design tone and manner to express a trendy image.
- Operation and Interaction
- Companies plan and develop service brands or product brands and inform customers of their differentiated value through various communication media.. In order to create a consistent brand experience, the essential elements of the brand that play a central role must be defined. We first define the brand's values. What is our brand identity? What kind of image should our brand be remembered by people? Void provides customers with a new platform through these experiences.
- Project Duration and Location
- Void brand project was carried out from September 2021 to August 2022, and the trademark registration and patent appeared in September 2022.
- Specifications
- Void maintains consistency in the brand identity and expresses it as an expanded motif to reflect personality. Void logotype uses a sans-serif font to create a clean, modern feel. Minimal straight lines and the curve of the I are in harmony with the overall visual balance. Void uses clear and vibrant colors and uses novel combinations as a color system. With this color system, you can maintain a vibrant, clear tone and manner of Void.
- Keywords
- Void, Book design, Brand identity, Creative
