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Press Release

DesignNewswire · COMO, Italy ·

B. League All-Star Game 2023 Op Art by Masaki Oshiro and Taro Nishimaki Is Granted the Platinum A' Design Award in Graphics, Illustration and Visual Communication Design

Masaki Oshiro and Taro Nishimaki honored for graphics, illustration and visual communication design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 19, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Platinum A' Design Award in the Graphics, Illustration and Visual Communication Design category for B. League All-Star Game 2023 Op Art by Masaki Oshiro and Taro Nishimaki, designed for B.League. The result belongs to the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Platinum A' Design Award Means

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

Regarding B. League All-Star Game 2023 Op Art

B. League All-Star Game 2023 is a key visual created for a basketball event held in Mito, Ibaraki, Japan. The design uses op art, an abstract style calculated to create a special visual effect. The layout is based on the grid board and round pieces of Othello, a board game that originated in Mito. Each square shows an image related to basketball or a building or landmark that symbolizes Mito. Rotating shapes and colors form animations that are full of movement. The visual was made to draw the audience into an immersive experience.

About Masaki Oshiro and Taro Nishimaki

This new company, which integrates the solution businesses of the Sony Music Group, is a group of professionals who go beyond all barriers to work on a single "thing". We will create "solutions" to realize the dreams and requests of artists, creators, and all clients in the entertainment industry and beyond, and to expand their businesses by combining the collective strength of each company that has been cultivated in the entertainment industry to date. The environment surrounding the entertainment industry continues to change dramatically. With the goal of creating a new era of entertainment together with you, we have decided to name our new company "Sony Music Solutions Inc.

Award Record

Masaki Oshiro and Taro Nishimaki is a winner of 1 A' Design Award, including this recognition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
B. League All-Star Game 2023 Op Art
Function
Op Art
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Black, Dark Slate Gray, Dim Gray and Gray
Images
5
Client
B.League

The Recognition

Laureate
Masaki Oshiro and Taro Nishimaki
Country
Japan
Recognition
Platinum A' Design Award
Edition
2023 - 2024
Design ID
#152302

Credits

Team
Takashi Komori, Masaki Oshiro, Taro Nishimaki, Keiko Shibata, Toshiyuki Fujii and Mariko Yakita

Design Details

Unique Properties
B.League is the premier basketball league in Japan. Op Art is an abstract painting calculated to create a special visual effect. Each square depicts a visual image related to basketball or a building or landmark symbolic of Mito, the host city of the games. The animations are so full of movement that the eye cannot keep up with them. The audience was drawn into an exciting and immersive state of mind.
Inspiration
The clue to this design came from Othello, a board game that originated in Mito, the host city of the B.League All-Star Game 2023. We wondered if we could create a visual that would make the audience of the All-Star Game go crazy, based on the motif of the grid-shaped Othello board and circular pieces that all Japanese are familiar with, and came up with a rotating representation of colorful buildings symbolizing Mito and portraits of players based on the above shape.
Project Duration and Location
B.LEAGUE ALL-STAR GAME 2023 January 13-14, 2023 The event took place in Mito, Ibaraki, Japan.
Keywords
BLEAGUE ALLSTAR, JAPAN BASKETBALL, ALLSTAR GAME in MITO, Basketball,BLEAGUE

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