Press Release
Quan Yuan Is Honored with the Silver A' Design Award for Cool Line Liquor Bottles in Packaging Design
Quan Yuan honored for packaging design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Cool Line Liquor Bottles by Quan Yuan, designed for Nanjing Maijia Liquor Co.; Ltd., has been granted the Silver A' Design Award in the Packaging Design category. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Cool Line Liquor Bottles
This design subverts the shape of normal liquor bottles, and also accurately conveys that the function is served by the form. A complete unit consists of a pair of linear tubes, each can actually hold 2 kinds of liquor, the main upper part and the C-shaped base part. So a pair of tubes can hold 4 different base liquor, with distinctive bottle colors to distinguish the flavors. The shape can be rotated and folded at the joints, It can be reassembled into a new 3D form, which can be more interesting
About Quan Yuan
I'm just an ordinary designer whose doing design for 30 years, but I hope to use my unique designs to make people feel relaxed, happy and more fun. Reducing excessive packaging is my goal, and I hope to use more environmentally environmentally friendly materials in my future designs to make the world a better place.
Award Record
With this recognition, Quan Yuan is a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/148613
- A' Design Award Page: https://competition.adesignaward.com/148613
- Media Showcase: https://www.designnewsroom.com/!148613
- Laureate Profile: https://dezigners.org/d/342342
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Cool Line Liquor Bottles
- Function
- Liquor Bottles
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Cornflower Blue, Steel Blue, Indian Red, Pale Violet Red and Sky Blue
- Images
- 5
- Client
- Nanjing Maijia Liquor Co.; Ltd.
The Recognition
- Laureate
- Quan Yuan
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #148613
Credits
- Image Credits
- Image #1, Photographer Weihua Liu, 2023 Image #2, Photographer Weihua Liu, 2023 Image #3, Renderer Quan Yuan, 2023 Image #4, Photographer Weihua Liu, 2023 Image #5, Photographer Weihua Liu, 2023 Video Credits: Video editor, Kai Zhang, 2023
Design Details
- Unique Properties
- This design subverts the shape of normal liquor bottles, and also accurately conveys that the function is served by the form. A complete unit consists of a pair of linear tubes, each can actually hold 2 kinds of liquor, the main upper part & the C-shaped base part. So a pair of tubes can hold 4 different base liquor, with distinctive bottle colors to distinguish the flavors. The shape can be rotated and folded at the joints, It can be reassembled into a new 3D form, which can be more interesting
- Inspiration
- When you pick up the pencil, in 2D space, any virtual 3D form can be outlined with 2D lines. However, in 3D space, lines can have their own 3D forms, which can be changed and can be combined into a new 3D object. So I try to combine two thick lines together and add a joint to change the line direction at the bottom to form a 3D shape of a liquor bottle.
- Research
- The research direction of this project is to design a new style and interactive product that young people like. We searched all the liquor bottles on the existing market and try to find a solution in a new way. The lines in the 2D space are transformed into 3D space through the joint, which can be more interesting. We have done a lot of experiments with 3D printing, and finally tested out the correct joint and determined the thickness of the linear tubes and the capacity of the bottle.
- Challenge
- The idea of this bottle shape is a challenge, it makes a breakthrough in the traditional form of the liquor bottle. In order to make this bottle hold more kinds of base liquor, a joint is needed. The most difficult part of this design is the joint, which can ensure that the upper part of the main tube can rotate freely. With the spring screw for positioning, iIt can also ensure that the bottom can do 4 continuous 90 degree positioning rotation (360 degree rotation). In addition, counterweight at the bottom and overall balance are also difficult.
- Realization and Technology
- Container material:304 stainless steel and food-grade inner coating. Outer packaging material: cardboards, EVA-base, PET-sheets and acrylic plates.
- Operation and Interaction
- By unscrewing the top bottle cap, the user can directly pour out the liquor from the main tube. The C-shaped base part can be directly pull out from the joint when it is positioned at 90 degrees, and then unscrewed the small bottle cap to pour out the liquor of the C-shaped part.
- Project Duration and Location
- The project was started in Zhengzhou in February 2022 and completed in January 2023.
- Specifications
- 138mm(width) x 117mm(depth) x 380mm(high)
- Keywords
- Liquor, Cocktail, Party Drinks, Package Design, Liquor Package Design