Germination Digital Installation by Atsushi Kobayashi Receives the Bronze A' Design Award in Fine Arts and Art Installation Design

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COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Germination Digital Installation by Atsushi Kobayashi, designed for TV Asahi Corporation, has been granted the Bronze A' Design Award in the Fine Arts and Art Installation Design category. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Germination Digital Installation

Germination is an immersive art installation that combines an industrial robot arm, lighting and plants. The robot arm is choreographed as a sprout that germinates from the ground after a period of dormancy. LED strips form the roots and provide light that appears as nourishment. A light ball is mounted at the top of the arm and is controlled as if alive. Projection mapping is applied to the stage, which is composed of artifacts and natural elements. The three minute show ends as rays of sunlight shine from clouds and the sprout blooms.

About Atsushi Kobayashi

Atsushi Kobayashi is a creative technologist who unites sound, mechanical and visuals. He creates installations that inspire audiences through immersive experiences. His skill set spans across graphic design, composing music, programming and fabricating hardwares using sensors, LEDs and robot arms. These are why he is special and unique in creative industry. He is also trying to apply new technologies to his art work controlling robot arms and making use of data from social media for visualization. He collaborates with start up companies to create innovative art work. His solo installation ‘Surveillance St.’ was featured in LA weekly in 2019.

Award Record

This recognition makes Atsushi Kobayashi a winner of 1 A' Design Award.

About the A' Fine Arts and Art Installation Design Award

The A' Fine-Art Design Award is an international fine-art design competition recognizing best fine-art works by leading fine-art artists and creators worldwide. The competition is organized within the A' Design Award & Competition and is open to artists, painters, sculptors and ceramicists from all countries. Entries typically include sculptures, paintings, installations, photographs, drawings and mixed media works. Awarded art designs are published at https://dezigners.org/design-category/fine-art

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

• Winner Page: https://dezigners.org/147524
• A' Design Award Page: https://competition.adesignaward.com/147524
• Media Showcase: https://www.designnewsroom.com/!147524
• Laureate Profile: https://dezigners.org/d/341090

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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