Press Release
Five Samurai Digital Mural Painting by Chun Hay Au-Yeung Wins the A' Design Award in Graphics, Illustration and Visual Communication Design
Chun Hay Au-Yeung acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ Five Samurai Digital Mural Painting by Chun Hay Au-Yeung, designed for Pure Studio, has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the A' Design Award
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
About Five Samurai Digital Mural Painting
Five Samurai is a digital mural painting created for a Japanese restaurant. The artwork shows five samurai figures in calm standing poses, without weapons, so that references to war are avoided. Snow and golden autumn leaves surround the figures and suggest quiet beauty and the passing of time. The painting was made with digital painting software and printed for a wall measuring 7253 mm in width and 2228 mm in height. The figures are placed in the central area to suit the uneven wall surface. The aim is to let guests sense the atmosphere of ancient Japan while dining.
About Chun Hay Au-Yeung
He has more than 13 years’ experience working in the animation production and games pre-production. He has taken part in the Fine-art design and post-production for the movie “Astro Boy”. In 2010, he was the Overall Champion of the Corel Asia Pacific Creative Design Competition. In 2020-2021, he was the Silver & Bronze Award of Japan Illustration Award. In 2008, he was the International Group Champion of the International Character Design Competition organized by “Fluid Friction”. In 2011, he participated in the “Asia Youth Creation Platform” and exhibited his works at the Pier-2 Art District in Kaohsiung, Taiwan.
Award Record
This recognition makes Chun Hay Au-Yeung a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/140673
- A' Design Award Page: https://competition.adesignaward.com/140673
- Media Showcase: https://www.designnewsroom.com/!140673
- Laureate Profile: https://dezigners.org/d/331232
- Further Information from the Laureate: https://www.purestudio.hk/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Five Samurai Digital Mural Painting
- Function
- Digital Mural Painting
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Black, Dark Slate Gray, Silver, Gray and Dim Gray
- Images
- 5
- Client
- Pure Studio
The Recognition
- Laureate
- Chun Hay Au-Yeung
- Country
- Hong Kong (China)
- Recognition
- A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #140673
Credits
- Team
- Ka Yee Tse
- Image Credits
- Creative Director Chun Hay Au-Yeung, Five Samurai, 2022.
Design Details
- Unique Properties
- This illustration is named "Five Samurai", which is used for the advertisement and illustration of a Japanese restaurant. It is hoped that the customers will feel as if they are dining in the samurai world with an experience of the tranquility and beauty of the ancient Japan.
- Inspiration
- This is a piece of art based on a concept from the name of a restaurant - "Five Samurai". The image of the Samurai, a classic Japanese warrior, is presented with a strong sense of the polarised and contradictory role in the country’s traditional culture. It implies a significant vision of power and royalty, brutality and elegance, irrationality and total obedience. The sternly presence of the samurais in the pale beauty of snow outlines the sad reality of their tragic life. The golden colour leaves in the autumn have a declining sentiment, which has successfully illustrated the short and brief glory of samurais.
- Research
- Reference of Japanese traditional culture and the Samurai equipment such as swords, armors and helmets. The reference of the hierarchy of Generals.
- Challenge
- As it is the Mural Painting for restaurant, the concept should be avoided some symbolic meaning like blood and war issue. So the Samurai are standby or relaxing pose and are not holding any weapon on hand. Also for the consideration of the printing on uneven wall the position of Samurai should be place in the main part.
- Realization and Technology
- This Mural Painting was drawn by Photoshop CC.
- Operation and Interaction
- Use the software to visualize the digital painting and output for Mural printing.
- Project Duration and Location
- The project started in October 2021 and finished in November 2021 in Hong Kong, and was Shown in Five Samurai - K11 Musea Hong Kong in January 2022.
- Specifications
- This is Digital Mural Painting (Width 7253 mm x Height 2228 mm) in Five Samurai - K11 Musea. And the artwork is painted in photoshop for print out and Mural on the wall.
- Keywords
- Five Samurai, K11 Musea, HK Illustration, Digital Painting, Mural Painting
