Press Release
Xtep China Co., Ltd. Is Honored with the Silver A' Design Award for 160x3.0 Sneaker in Sporting Goods, Fitness and Recreation Equipment Design
Xtep China Co., Ltd. acknowledged for sporting goods, fitness and recreation equipment design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that 160x3.0 Sneaker by Xtep China Co., Ltd., designed for Xtep (China) Co., Ltd., has been granted the Silver A' Design Award in the Sporting Goods, Fitness and Recreation Equipment Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About 160x3.0 Sneaker
160X3.0 is a marathon racing shoe designed for long distance runners. The shoe is shaped around the running habits and foot form of Chinese athletes. A full-length carbon plate is built into a double-layer sole, where the plate stores and releases energy as the runner steps down and pushes off. The double arc sole spreads body weight over a larger contact area under load. Materials include a foam insole, a nylon foam midsole, a lightweight yarn upper and a wear resistant, non slip sole. The aim is to keep runners comfortable and stable while saving effort over long distances.
About Xtep China Co., Ltd.
Xtep Group is a multi-brand, international sporting goods enterprise specializing in the design, development, manufacturing and marketing of sports shoes, clothing and accessories. Founded in 1987, the Xtep brand was founded in 2001 and listed in Hong Kong on June 3, 2008, in 2019, overseas mergers and acquisitions of a number of international brands, opening a multi-brand, international development path. The group owns the main brand Xtep (China) and internationally renowned sports brands such as Saucony (USA), Merrell (USA), K-Swiss (US), Paladium (France) and so on. After more than 30 years of development, Xtep has become a leading sporting goods enterprise in China.
Award Record
This recognition makes Xtep China Co., Ltd. a winner of 1 A' Design Award.
About the A' Sporting Goods, Fitness and Recreation Equipment Design Award
The A' Sporting Goods Design Award is an international design competition recognizing good sports equipment designs by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to sporting goods designers, fitness equipment designers, recreation equipment designers and industrial designers from all countries. Entries typically include basketballs, tennis rackets, yoga mats, running shoes, dumbbells and bicycles. Awarded sports equipment designs are published at https://dezigners.org/design-category/sporting-goods
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/140652
- A' Design Award Page: https://competition.adesignaward.com/140652
- Media Showcase: https://www.designnewsroom.com/!140652
- Laureate Profile: https://dezigners.org/d/331226
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- 160x3.0 Sneaker
- Function
- Sneaker
- Category
- Sporting Goods, Fitness and Recreation Equipment Design
- Discipline
- Industrial Design
- Industry
- Sports
- Colors
- Gainsboro, Dark Gray, Lavender, Pink and Green Yellow
- Images
- 5
- Client
- Xtep (China) Co., Ltd.
The Recognition
- Laureate
- Xtep China Co., Ltd.
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #140652
Credits
- Team
- Zlong, Daniel and Luo Jiansheng
Design Details
- Unique Properties
- 160X3. 0 marathon racing shoes are specially designed according to the sports habits and preferences of Chinese marathon athletes, with the characteristics of comfort, assistance and stability. Its built-in carbon plate boost system can react on the user through the user's own strength, so as to make full use of the muscle energy during the user's movement and provide excellent stability and comfort for the user's movement.
- Inspiration
- 160X3. The appearance of 0 is inspired by the arc rocking chair. When the user wears shoes and presses, the contact area between the double arc sole and the ground will increase according to the increase of the user's weight, so as to effectively disperse the user's own weight to the ground; When the user starts, the sole will provide the user with starting kinetic energy due to elasticity, thus reducing the waste rate of user motion energy.
- Research
- The long distance and time-consuming characteristics of marathon are the main reasons why it is different from ordinary track and field sports. In addition to the physical fitness of marathon athletes, their shoes are also an important factor affecting athletes. Therefore, how to maintain comfort and save physical strength for athletes during marathon has become the main goal of shoe research and development.
- Challenge
- The widened fiber carbon plate in the sloe is specially designed for marathoners, which does work especially when they force to start so as to make the utmost of the kinetic energy. In addition, the design of insole takes full account of the foot shape of Chinese consumers in order to gain full contact with their feet and reduce the angle of motion of the metatarsal-phalangeal joint, thereby substantially improving the muscle strength effect.
- Realization and Technology
- Insole: x-dynamic foam Pb, nylon foam midsole Shoe body: lightweight tough yarn frame Sole: wear resistant and non slip CPU sole Heel: thickened full wrapped foam Carbon board: full-length fiber carbon board
- Operation and Interaction
- 160X3. Based on ergonomics, a bionic carbon plate propulsion structure is designed in the sole. The upper arc full-length elastic support carbon plate is built in the double-layer structure of the sole, which can store and release the boost kinetic energy when the user steps on and starts, so as to make full use of the muscle energy during the user's movement and provide excellent stability and comfort for the user's movement.
- Specifications
- Length 360mm Width 240mm Height 130mm
- Keywords
- Professional Marathon racing shoes, marathon training shoes, lightweight running shoes, wear-resistant and anti-skid soles, carbon plate boost system
