Press Release
Using Stuff Poster by Juyoung Hwang Receives the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
Juyoung Hwang recognized for graphics, illustration and visual communication design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ Using Stuff Poster by Juyoung Hwang, designed for JIMMYnYOM, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Using Stuff Poster
The Using Stuff project reconstructed the movie poster using various types of objects. Artworks are inspired by the original form and function of the object as well as the signature of each movie. The objects used were made with easy to find items anytime, anywhere. The project's theme covers societal issues that are currently in question (Russian-Ukraine war, Covid-19, etc.). It is designed to be easily accessible to viewers by associating themes with famous films such as James Bond. Each work is made up of vivid colors and simple backgrounds, allowing viewers to focus more on the subject.
About Juyoung Hwang
hello, I am a Juyoung and design Director. I work to branding, contents marketing. What matters to me is storytelling. The story is powerful, making even the smallest things meaningful. Factors that were indifferent also make people remember. In doing so, it gives users a fresh perspective and fun experience.
Award Record
With this recognition, Juyoung Hwang is a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/136982
- A' Design Award Page: https://competition.adesignaward.com/136982
- Media Showcase: https://www.designnewsroom.com/!136982
- Laureate Profile: https://dezigners.org/d/326959
- Further Information from the Laureate: http://bit.ly/3JVinRe
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Using Stuff Poster
- Function
- Poster
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Midnight Blue, Crimson, Dark Slate Gray, Black and Gainsboro
- Images
- 5
- Client
- JIMMYnYOM
The Recognition
- Laureate
- Juyoung Hwang
- Country
- Republic of Korea
- Recognition
- Bronze A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #136982
Credits
- Image Credits
- Designer Juyoung Hwang (Designer), Variations, 2022.; Designer Juyoung Hwang (Designer), R_Alien bond, 2016.; Designer Juyoung Hwang (Designer), B_Mobbydick, 2020.; Designer Juyoung Hwang (Designer), X_Star wars, 2022.
Design Details
- Unique Properties
- The "Using Stuff" project reconstructed a movie poster, using various shapes and silhouettes of objects. When he made these posters, he parodied movies, using small objects around people's daily lives. Via these posters, people were made to think through current problematic issues (the Russian-Ukraine war, Covid, etc.) or to have fun by combining the existing movie signatures. This project is inspired by the action that comes from the intrinsic form and a function of an object. Vivid colors and simple backgrounds have been applied to these artworks to have the viewers focus on the story of the themes and the contents.
- Inspiration
- By directly using objects, their size and original functions become accessible. The project creates a situation that contrasts with the characteristics of the object. Through artworks, Juyoung Hwang tries to show different perspectives on the functions of the objects. Then, he finds a way to link the objects with recent social issues, related contents, or others. When the sketch is completed, the final visualization is done so that users can be impressed and understand easily.
- Research
- Everyday, this guy watches problems and incidents happening on YouTube. And he thinks about the essence of human beings that people have had for a long time. From there, he looks for the ways to have the viewers remind themselves of the recurring problems, so that they wouldn't forget them. That's the "Story". Through the story, people find the connection between each element and do not forget it. Even if people don't remember, these designs will remind them of the relevant event again.
- Challenge
- The important factors that they always worry about are understanding and memory. The goal is to make a variety of issues easy to understand and remember for a long time. A good metaphor becomes a story, and people remember it. And the designer wants to spread it and have a positive impact in such a direction.
- Realization and Technology
- First, draw a picture and place an object on top. And then take a picture of the set work. Finally,the footage is corrected with a design tool(photoshop,Illustrator) and digitally optimized.
- Operation and Interaction
- These artworks can be optimized for the web and be accessible for anyone in SNS. Especially, the artworks are expected to communicate with people as NFTs. A digital exhibition can be held if the artworks are collected to a certain level. In addition, offline exhibitions are possible, showing various potentials through the project.
- Project Duration and Location
- "Using Stuff" project started in March 2016 in Incheon and still ongoing. Project was exhibited in Yeonsu-gu, Incheon in March 2017 and Jung-gu, Incheon in July 2020.
- Specifications
- A2-420*594(mm), 32bit, 300dpi(Digital printing), 72dpi(web)
- Keywords
- Poster, Illust, Digitalprinting, Visual, communication