Press Release
The Flow Kamakura Hotel by Uds Ltd. Wins the A' Design Award in Interior Space and Exhibition Design
Uds Ltd. acknowledged for interior space and exhibition design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that The Flow Kamakura Hotel by Uds Ltd., designed for Asnova Design Ltd., has been granted the A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Regarding The Flow Kamakura Hotel
The Flow Kamakura is a vacation rental style hotel located in Kamakura, Japan, close to temples, shrines and the beach. The three-story wooden building has a total floor area of 160 square meters. Plastering, wood, antique furniture and modern tiles are combined to reflect the local history and the modern surf lifestyle. Windows, louvers and top lights bring in light and scenery while screening off the surrounding residential area. The rooftop terrace offers views of the ocean, the mountains and Mount Fuji. The hotel operates without a reception desk.
About Uds Ltd.
UDS is a design firm dedicated to creating sustainable, fun and lively urban spaces by pursuing an optimum balance of social responsibility and business profitability. We are a one-stop provider of business planning, architectural design, and commercial operation services, all under one roof. Whatever the use or function, every space we create is truly unique to the community it serves, and we achieve it by integrating all aspects of the physical environment.
Award Record
This recognition makes Uds Ltd. a winner of 6 A' Design Awards. The awards were granted between the 2020 - 2021 and the 2021 - 2022 editions of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/136897
- A' Design Award Page: https://competition.adesignaward.com/136897
- Media Showcase: https://www.designnewsroom.com/!136897
- Laureate Profile: https://dezigners.org/d/301823
- Further Information from the Laureate: https://www.uds-net.co.jp/work/the-flow-kamakura
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- The Flow Kamakura Hotel
- Function
- Hotel
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Gray, Saddle Brown, Sienna, Rosy Brown and Dim Gray
- Images
- 5
- Client
- Asnova Design Ltd.
The Recognition
- Laureate
- Uds Ltd.
- Country
- Japan
- Recognition
- A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #136897
Credits
- Team
- UDS Ltd., Keiichi Ito, Ayako Sasaki, Asnova Design Ltd., Yoshihiro Yano and púnñari Art, Mayuko Horiuchi, Makiko Horiuchi
- Image Credits
- #Main: Photographer, Shinsui Ohara, Freelance, 2021 #1: Photographer, Shinsui Ohara, Freelance, 2021 #2: Photographer, Shinsui Ohara, Freelance, 2021 #3: Photographer, Shinsui Ohara, Freelance, 2021 #4: Photographer, Shinsui Ohara, Freelance, 2021
Design Details
- Unique Properties
- The Flow Kamakura is located close to historical tourist attractions such as temples and shrines and the beach. As a vacation rental-style hotel, it is a safe and secure option in the COVID-19 pandemic. Delivery from partnered local cafes and restaurants are available, which brings new business opportunities to the local community.
- Inspiration
- The design concept "The Flow" was chosen to take advantage of its prime location in a scenic area with many temples and shrines, and abundant nature of the hills and beaches. It was designed so that guests can spend quality time freely while enjoying the history, nature, and tranquility of the locale. For the interior, plastering, indoor plants, antique furniture, and modern furniture were interwoven to create a comfortable space fostered by the richness of nature and history of Kamakura.
- Research
- Through staying at the neighboring hotels, vacation rental hotels, and villas in Bali, we researched function, design, and the sense of the extraordinary. By incorporating not only modern design aesthetics but also historical techniques and methods, we were able to incorporate the rich local context into a villa stay experience.
- Challenge
- The Flow Kamakura is a wooden building that is susceptible to sound, it was a challenge to ensure hotel-grade sound insulation performance. Since the building is located in a residential area, we had to think carefully about how to provide a resort experience in this environment. We were able to create a new residential-style resort with careful layout of the windows, louvers, plantings, and top lights that let in light while blocking the line of sight.
- Realization and Technology
- By combining ancient Japanese textures and techniques, such as plastering, wood, and ceilings inspired by temples, with modern tiles and other materials, the design aims to capture the unique context of Kamakura, with its "historical aura" and "modern surf lifestyle”. The furniture and furnishings are also a marriage of antique and modern, creating a place that embodies the concept "The Flow".
- Operation and Interaction
- The Flow Kamakura is an unmanned hotel with no reception desk, guests can experience it as if it were their own vacation home without meeting other people. It is also equipped with more electrical outlets than most hotels and whiteboards, which allows workation usage with your colleagues or friends. This is a hotel that embodies the modern lifestyle, where you can both work and play in a high-designed space.
- Project Duration and Location
- The project started in September 2019 in Kamakura City, Kanagawa Prefecture, and was completed on March 29, 2021, with operations commencing on April 14, 2021. The site of this project is one of Japan's most popular tourist destinations, with many important historical cultural sites such as the Great Buddha and Tsurugaoka Hachimangu Shrine built in the 12-13th century.
- Specifications
- The Flow Kamakura is a three-story wooden building with 60 ㎡ on the first floor, 52 ㎡ on the second floor, and 47 ㎡ on the third floor, for a total area of 160 ㎡. Since there are many two-story residential buildings in the surrounding area, the three-story building allows for a view of the ocean and Mt.Fuji. The location is only a 30-second walk from the ocean.
- Keywords
- Japan, Hotel, Rental villa, Design, Mt.Fuji, Sea, Nature, Surf, History
