Press Release
Silver A' Design Award in Fashion and Travel Accessories Design Goes to Tube Collection Bags by Nio Life
Nio Life recognized for fashion and travel accessories design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Tube Collection Bags by Nio Life has been granted the Silver A' Design Award in the Fashion and Travel Accessories Design category. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Tube Collection Bags
Tube Collection is a range of travel bags designed to bring the comfort and protection of home into daily movement. The collection includes messenger bags, briefcases, tote bags and backpacks in multiple dimensions, meeting different travel needs. The form is inspired by the bubble column and gives a soft, wrapping appearance. The air enclosed within creates a sense of suspension, so each bag looks less visually heavy. The outer fabric is microfiber and the lining is cotton. Careful attention was paid to compact proportions and to wide, well placed openings.
About Nio Life
NIO Life is NIO's original design lifestyle brand, integrating global design resources and collaborating with independent designers and top design schools in the UK, Italy, Scandinavia, and Asia to create a joyful lifestyle with products that represent progressive attitudes, good stories, and quality designs.
Award Record
Nio Life is a winner of 7 A' Design Awards, including this recognition. All of the awards belong to the 2021 - 2022 edition of the A' Design Award & Competition.
About the A' Fashion and Travel Accessories Design Award
The A' Accessory Design Award is an international fashion design competition recognizing good accessory designs by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to accessory designers, fashion designers, travel accessory designers and luxury goods manufacturers from all countries. Entries typically include handbags, scarves, belts, luggage, hats and travel bags. Awarded accessory designs are published at https://dezigners.org/design-category/accessory
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/136358
- A' Design Award Page: https://competition.adesignaward.com/136358
- Media Showcase: https://www.designnewsroom.com/!136358
- Laureate Profile: https://dezigners.org/d/327128
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Tube Collection Bags
- Function
- Bags
- Category
- Fashion and Travel Accessories Design
- Discipline
- Fashion Design
- Industry
- Fashion and Luxury
- Colors
- Dark Slate Blue, Dark Slate Gray, Midnight Blue and Black
- Images
- 5
The Recognition
- Laureate
- Nio Life
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #136358
Credits
- Team
- Tom Dixon
Design Details
- Unique Properties
- The formed travel collection for NIO focuses on bringing the comfort and security of home with you as your move from A to B. It refers to your home space but also the key feature of the collection, bringing softness and protection.
- Inspiration
- The product is inspired by the common bubble column in life, with a unique soft and wrapping feeling. The air wrapped inside gives the user a sense of suspension, making the product less visually heavy. The series provides users with a metaphor about home, so that they can experience such comfortable feeling at any time.
- Research
- Aligned with the NIO brand, the collection embodies a mobile, open, sustainable and positive future, utilizing the best practice in recycling and material technology. Taking cues from familiar interior spaces, the collection offers the comforts of home to the next generation, nomadic, eco-conscious NIO user.
- Challenge
- The challenge in the design was primarily to find an ideal dimension that would provide both mobility and capacity. While the bubble column-based form ensures a unique design, it also brings a unique technical challenge. The product needed to provide a pick-and-place point as wide as possible in an extremely compact body and to guarantee a pleasing external curve. The designers therefore paid particular attention to minimizing the size of the gaps and their location.
- Realization and Technology
- Fabric: microfiber; Lining: 100% cotton
- Operation and Interaction
- The series of products provide users with a variety of choices, including messenger bags, briefcases, Tote bags and backpacks, to meet the different travel needs of users.
- Project Duration and Location
- Opening of the project in 2018/8, first sale in 2020/2.
