Golden A' Design Award in Website and Web Design Goes to Kolektif Employee Platform by Akbank Design Studio

Akbank Design Studio recognized for website and web design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Kolektif Employee Platform by Akbank Design Studio, designed for Akbank T.a.Ş, has been granted the Golden A' Design Award in the Website and Web Design category. The result belongs to the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Golden A' Design Award

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

Regarding Kolektif Employee Platform

Kolektif is a web application where employees can track their human resources work and socialize. In this application, they can create and customize their profile pages, follow announcements, and make updates. At the same time, employees can see their colleagues' profiles, like their posts, and view the company's stories. Employees can also thank their colleagues or other teams by using the appreciation page. The new database is created through all these personal entries for employee-specific training and activity suggestions.

About Akbank Design Studio

We’re creating a new banking experience for staff channels that differentiates us from the competition and generates new value for the customer and the business. With the goal of “being the best bank in Turkey in terms of customer experience and satisfaction”, we’ve embarked on reimagining the Akbank experience in a user-centric way.Akbank’s leadership hinges on its ability to evolve. With that, we are evolving the customer and staff channels in line with changing customer expectations and regulatory environment to be smarter, more synced up and futureproof. We are using the atomic design system.

Award Record

Akbank Design Studio is a winner of 3 A' Design Awards, including this recognition. The awards were granted between the 2019 - 2020 and the 2021 - 2022 editions of the A' Design Award & Competition.

About the A' Website and Web Design Awards

The A' Web Design Award is an international web design competition recognizing good web designs by leading web designers, coders and developers worldwide. It is organized within the A' Design Award & Competition and is open to web designers, user interface designers, user experience designers and graphic designers from all countries. Typical entries include web design, portfolios, e-commerce sites, blogs, news websites and social media platforms. The awarded web designs are published at https://dezigners.org/design-category/web

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/135791
A' Design Award Page: https://competition.adesignaward.com/135791
Media Showcase: https://www.designnewsroom.com/!135791
Laureate Profile: https://dezigners.org/d/274334

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Kolektif Employee Platform
Function: Employee Platform
Category: Website and Web Design
Discipline: Communication Design
Industry: Software and Branding & Advertising
Colors: Gainsboro, White Smoke, Pink, Dark Gray and Silver
Images: 5
Client: Akbank T.a.Ş

The Recognition

Laureate: Akbank Design Studio
Country: Turkiye
Recognition: Golden A' Design Award
Edition: 2021 - 2022
Design ID: #135791

Credits

Image Credits: Illustrator Akbank Design Studio, 2022.; Illustrator Akbank Design Studio, 2022. Video Credits: Illustrator Akbank Design Studio, 2022.

Design Details

Unique Properties: Kolektif is an employee platform. It offers both social and human resources functions. Each employee has a profile, and the platform offers multiple social media functions like following other profiles, posting on thee timeline, stories, post comments as well as likes. The platform also acts as a human resources platform where employees can see the latest announcements, and access different human resources functions. The medium has also an appreciation page where the employees can thank their coworkers under different categories.
Inspiration: Operating from its Istanbul headquarters, 19 regional directorates and 711 branches across Turkey, Akbank is staffed by more than 12 thousand employee. Thee idea behind the development of Kolektif was the create a dynamic social media platform to keep this dispersed employee base connected. By also gathering different human resources functions in a single place, the platform aims to create at most convenience to the employees
Research: We had workshops with our staff, human resources staff and managers to determine the needs and functions. We guided the scope studies with our workshop outputs. We conducted dashboard and social media design benchmarking research. We got meaningful insights with these researches and use them to creating personas, customer journey mappings. To evaluate our design and observed users behaviors, we ran several user testing.
Challenge: There was a need for a platform where employees could be more socially active. However, human resources also needed to create a personalized database for its employees. The idea of Kolektif emerged in order to bring the priorities of the two sides together on a common platform. The employees would add special skills related to their job or personal interests to their profile and socialize at the same time. Thanks to this customized data, human resources employees would also be able to offer special activities, training, and personal development suggestions to each employee.
Realization and Technology: The project is available for desktop. Design Tools: Sketch, Principle, Illustrator, Invision, Zeplin, Abstract. Development Tools: .net 4.5, mvc, Kendo UI, Microsoft Office Sharepoint, Angular.
Operation and Interaction: Through the Kolektif platform, employees can perform all their human resources affairs from a single channel. In addition, they create their own profiles and can update them whenever they want, containing their personal and work-related skills and making social shares. They can see their colleagues' information and interact with their posts. They can also thank their colleagues. With all these personal entries, a new database is created for employee-specific training and activity suggestions.
Project Duration and Location: The project started in April 2020 in Istanbul and had first released in May 2021 in Istanbul. It is an ongoing process with updates depending on new needs. It is an ongoing process with updates depending on new needs.
Specifications: Responsive design, holistic design approach to corporate identity
Keywords: Employee Communication, Employee Experience, Services Design, Responsive Design, User Experience, User Interface, Interaction Design, Digital Interaction, Social Human Resources Platform