Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Guy Sirota Is Honored with the Bronze A' Design Award for Segevart Restaurant in Interior Space and Exhibition Design

Guy Sirota acknowledged for interior space and exhibition design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Interior Space and Exhibition Design category for Segevart Restaurant by Guy Sirota, designed for Guy Sirota architecture and design. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Segevart Restaurant

The chef's flagship restaurant, the most famous chef in israel, was born out of the chef's desire to actualize all his personal fantasies-serve dishes that seemed like a work of art. The restaurant was inspired by galleries and artistic representatives with a huge iron library that accompanied the entire space of the restaurant up to the gallery floor. In a library of artefacts collected from around the world, the shoe sculpture of Tom Dixon in which the chef served a special dish for an official dinner by the Israel Prime Minister and Japanese Prime Minister.

About Guy Sirota

I grew up in Tel Aviv and from a very young age I was always attracted to creation. I spent a lot of time painting and sculpting, and that's what shaped and made me the designer I am today. I believe that the architect's mission is to express emotion in the material and turn a vision into reality. I studied at Shenkar High School of Engineering and Design majoring in Architecture and Interior Design. And right after graduation I started my career as a freelance designer and planner. My style combines a high aesthetic sense, spatial vision and attention to the smallest details.

Award Record

With this recognition, Guy Sirota is a winner of 1 A' Design Award.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Segevart Restaurant
Function
Restaurant
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Black, Saddle Brown, Dark Slate Gray, Sienna and Dark Olive Green
Images
5
Client
Guy Sirota architecture and design

The Recognition

Laureate
Guy Sirota
Country
Israel
Recognition
Bronze A' Design Award
Edition
2021 - 2022
Design ID
#133483

Credits

Image Credits
Photographer: yuav gorin

Design Details

Unique Properties
The designer was looking to give the space a luxurious look along with a warm and inviting atmosphere that would reflect the personality of the chef. He designed a huge element of iron shelves with hidden lighting and a gilded back with texture to give the space a modern and artistic look. On the shelves are a variety of artefacts and tools that the chef has collected throughout his career. One of them, for example, is a statue of a shoe designed by Tom Dixon that the chef used as a serving tool to serve a dish to the Prime Minister of Japan.
Inspiration
The restaurant was inspired by the prestigious museums and galleries of modern art. The concept of the restaurant is food served looks like a work of art in a luxurious and private atmosphere
Research
When Chef Segev Moshe approached to the Designer, his request was to design the space of his flagship restaurant in a way that reflected his personality and created a place where he could implement all his fantasies, create and serve his dishes in an unconventional artistic concept, Inspired by art and design exhibitions from around the world, including art museums, exhibitions, galleries. The designer looked to see how a work of art is presented and whether there are different approaches to presenting a work of art and what is the best way for me to execute the design vision for the project
Challenge
The challenge was to create a formal atmosphere however personal and warm in a small space so as not to take the spotlight away from the restaurant's dishes.
Realization and Technology
The Iron Library was designed using 3D models in order to achieve a level of accuracy that will allow all professionals to produce and assemble the element as it was designed. In all the hidden lighting we used a special lighting filter to get the right light color that would illuminate the library in the best way.
Operation and Interaction
Once you enter the restaurant you see the huge Iron Library that accompanies the entire restaurant space up to the gallery floor. The main element also hides all the service areas of the kitchen
Project Duration and Location
The project is located in hertzlia City in Israel
Specifications
the site is 150 square meters
Keywords
Interior, Commercial, Restaurant, Bar, chef Cuisine, Moshe segev, Artistic Sense

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate