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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Utopian City Poster by QiuYu Li

QiuYu Li recognized for graphics, illustration and visual communication design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Utopian City Poster by QiuYu Li has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Utopian City Poster

With the spread of digital information, the opportunities for writing and reading have become much less than before, instead visuals are important. Utopian City Planning is rethinks about modern typography, the motifs and letters found in architecture are fused to create a new order of typography and explores new visual possibilities for typography. At the same time, also emphasizes the relationship with the "clarity" of typography.

About QiuYu Li

Qiuyu Li (Alex Li), born in Beijing, China, holds a Ph.D. (Philosophy of Arts, Creative). He pursued his academic career in Japan from undergraduate studies through to his doctoral degree. During his Ph.D., he served as a teaching assistant at Osaka University of Arts for two years. After graduation, he joined a design firm in Japan, contributing to various visual and brand design projects. In 2026, he move to Perugia, Italy, to embark on a new phase of creative and academic work. His works have received multiple international design awards, including the New York TDC Award, A’ Design Award, Paris DNA Design Award, Golden Bee Global Biennale of Graphic Design, among others.

Award Record

QiuYu Li is a winner of 1 A' Design Award, including this recognition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Utopian City Poster
Function
Poster
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Lavender, Orange Red, Dark Slate Gray, Steel Blue and Cornflower Blue
Images
5

The Recognition

Laureate
QiuYu Li
Country
Italy
Recognition
Bronze A' Design Award
Edition
2021 - 2022
Design ID
#133174

Credits

Image Credits
Creator QiuYuLi, Independent production, 2021.

Design Details

Unique Properties
This poster is created while exploring a new order of typography, fusing architectural motifs and letters. The Modern typography has a result of its extreme pursuit of functionality. As the sensibilities disappear, the design becomes the same without individuality. This is the opposite of the modern values that aim for diversity, and based on this problem, visual expression that allows sensibilities and reason to coexist is the goal.
Inspiration
Soviet Modernist architecture is steadily disappearing with the dismantling of the Soviet Union. Aside from politics, it has a meaning to be recorded as a symbol of an era. while this poster is a visual experiment, it also aims to record the culture of an era. Rethink the past for the future and discover some new possibilities.
Research
Influenced by Constructivism, Bauhaus, and the Swiss international style, and Aiming for a Post Modern typography that coexists with reason without losing sensibilities .
Challenge
The influence of Constructivism, Bauhaus and Swiss style is too strong. At the beginning, it is hard to jump out of it. When disassembling and transforming letters, I must refrain from reading the letters.
Realization and Technology
The poster is best reproduced as printed matter. You can create a special atmosphere by the texture of the paper. I always make designs with Adobe Illustrator. For me, Adobe Illustrator is the best software for designs that do not use photo materials than Adobe Photoshop.
Operation and Interaction
This poster will be used as an experimental poster for typography and as an exhibit for design exhibitions. Typography posters have the same function as works of art.
Project Duration and Location
The project started in September 2021 in Osaka Japan, exhibited in Osaka University of Arts Graduate Student Exhibition in November 2021.
Specifications
Width 515mm Height 728mm etc for physical products, matte paper. The poster is best reproduced as printed matter. You can create a special atmosphere by the texture of the paper.
Keywords
Graphic Design, Typography, Bauhaus, Modern Typography

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