Press Release
Bronze A' Design Award in Packaging Design Goes to Kaizen Herbal Scalp Repair Cream by Hsiao Che Hou
Hsiao Che Hou recognized for packaging design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Kaizen Herbal Scalp Repair Cream by Hsiao Che Hou, designed for Kaizen. The result belongs to the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Kaizen Herbal Scalp Repair Cream
Kaizen is packaging designed for a herbal scalp repair cream. The cream contains plant extracts instead of drugs, which reduces additional burden on the body. The soft tube has a pointed cap, allowing the cream to be applied directly to the scalp. The creamy texture avoids the handling problems of liquid scalp care products. The outer box is made of paper and measures 6 by 21 by 4 centimeters, while the tube measures 3 by 12.5 by 2.5 centimeters. The design aims to offer quick, convenient and gentle scalp care.
About Hsiao Che Hou
By designing outlines in the context of cultural life, with interest, expertise and views on various things, create stunning design products and listen to ideas and inheritance of culture and characters. Adhering to the concept that products come from emotions, design comes from creation, and materials come from nature, we continue to develop products that are closer to consumers, and start the purest movement of people's hearts with good design. Breaking through tradition and innovative thinking, under the turmoil of creativity, continuous revision and adjustment, sprout into an innovative product that leads the trend of the times.
Award Record
Hsiao Che Hou is a winner of 3 A' Design Awards, including this recognition. The awards were granted between the 2019 - 2020 and the 2021 - 2022 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/132484
- A' Design Award Page: https://competition.adesignaward.com/132484
- Media Showcase: https://www.designnewsroom.com/!132484
- Laureate Profile: https://dezigners.org/d/268314
- Further Information from the Laureate: https://kaizenlife.com.tw/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Kaizen Herbal Scalp Repair Cream
- Function
- Herbal Scalp Repair Cream
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Dark Gray, Light Gray, Gainsboro, Light Slate Gray and Gray
- Images
- 5
- Client
- Kaizen
The Recognition
- Laureate
- Hsiao Che Hou
- Country
- Taiwan (China)
- Recognition
- Bronze A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #132484
Credits
- Image Credits
- Photo by : KAO SSU-CHIAO、OU CHIEH-JU
Design Details
- Unique Properties
- The creamy texture is unlike other leave-in scalp care products in the market as it doesn’t suffer from the issues of other liquid products. Also, the pointed bottle cap design allows the Cream to reach the scalp directly, making it even more convenient to use.
- Inspiration
- KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream contains a variety of plant extracts. The Cream uses plant extracts instead of drugs to reduce any additional burden on the human body. Users of the Cream can smoothly revert to their natural selves, becoming shrouded in a unique fragrance for a nourishing and pleasant experience. The Cream aims to help people have more enjoyable and beautiful lives through this gentle and subtle solution.
- Research
- · White summer chrysanthemum and Canadian Liulan extract can strengthen the protective power of hair muscles and relieve scalp discomfort. · Aloe vera leaf juice and active molecules of resurrection grass maintain oil-water balance and moisturize hair. · Lemon Myrtle and Noni Fruit Extract to condition the scalp and hair. · International IFRA certified scent, blended with bergamot, mimosa and pine fragrance, helps relieve stress and relax.
- Challenge
- KAIZEN’s Plant Extract Scalp Relaxation and Treatment Cream replaces drugs with plant extracts to reduce additional burden on the human body, with immediacy and convenience being the starting points to provide quick relief and gentle scalp treatment, allowing every user to relax and feel nourished.
- Operation and Interaction
- Take an appropriate amount and apply it evenly on the scalp, and massage gently with your fingertips in a circular motion for 2-3 minutes.
- Project Duration and Location
- 2021 in Taiwan Taipei
- Specifications
- 6 x 21 x 4 cm / 3 x 12.5 x 2.5 cm
- Keywords
- KAIZEN / Soothes and tones the scalp / Plant extract soothing scalp repair cream