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Press Release

DesignNewswire · COMO, Italy ·

Afterimages Magazine by Przemek Hajek Is Granted the Silver A' Design Award in Print and Published Media Design

Przemek Hajek honored for print and published media design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Print and Published Media Design category for Afterimages Magazine by Przemek Hajek. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Silver A' Design Award Means

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Afterimages Magazine

The graphic design concept and visual communication for the Afterimages art magazine is coherent: from logo, identity to the layout. The main goal of the project was to tackle with the legacy of the Strzeminski Academy of Fine Arts in Lodz and create a modern version of it that stems from the avant-garde tradition. Rough quality paper, dry-stamping technique, the printing colour (Pantone) applied to the cover, corresponds to the topic of each issue. The magazine is richly illustrated, filled with quality photos, and in this respect it resembles life style magazine.

About Przemek Hajek

Born in Łódź in 1980. He began his studies in 2000 and in 2005 he obtained his master degree with honours in Professor Jerzy Treliński’s Visual Information Studio, a unit of the Department of Graphic Design in the Faculty of Graphics and Painting at the Strzemiński Academy of Fine Arts Łódź. In 2002 he participated in the Erasmus Programme in the Media & Communication School in Kouvola, Finland, and in 2005 he was granted a scholarship of the Danish government in Danmarks Designskole in Copenhagen. In 2006 he was granted the position of the assistant in Professor Treliński’s Visual Information Studio.

Award Record

With this recognition, Przemek Hajek is a winner of 1 A' Design Award.

About the A' Print and Published Media Design Award

The A' Print Design Award is an international design competition recognizing good printed and published media by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to print designers, published media designers, graphic designers and typography experts from all countries. Entries typically include brochures, posters, magazines, catalogs, flyers and business cards. Awarded print designs are published at https://dezigners.org/design-category/print

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Afterimages Magazine
Function
Magazine
Category
Print and Published Media Design
Discipline
Communication Design
Industry
Branding & Advertising and Entertainment
Colors
Light Gray, Gainsboro, Silver, Light Salmon and Dark Goldenrod
Images
5

The Recognition

Laureate
Przemek Hajek
Country
Poland
Recognition
Silver A' Design Award
Edition
2021 - 2022
Design ID
#131295

Credits

Team
Marta Ostajewska, Mariusz Wlodarczyk and Ryszard W. Kluszczynski.
Image Credits
© Powidoki (Afterimages)

Design Details

Unique Properties
Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
Inspiration
The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
Research
The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
Challenge
The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
Realization and Technology
High quality offset print Pantone (cover) Cmyk (inside)
Operation and Interaction
Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
Project Duration and Location
The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
Specifications
230 x 300 mm, about 250-300 pages
Keywords
Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication

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