Press Release
Alabear Gift Box by Mao Ming Wins the Bronze A' Design Award in Packaging Design
Mao Ming honored for packaging design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Alabear Gift Box by Mao Ming. The result belongs to the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
More About Alabear Gift Box
Alabear is a gift box designed for the Chinese New Year of the Year of the Ox. The name comes from the Ningbo dialect, in which ala means our, so Alabear means our little bear. A bear mascot is the main design element, combined with images of the ox and the God of Wealth. The box measures 30 by 30 by 22 centimetres and holds red envelopes, spring couplets and a commemorative coin. The box is made of special paper, printed in CMYK with a red spot colour, and finished with bronzing and embossing.
About Mao Ming
Ms. Mao Ming is a graphic designer. She founded Ningbo Yanwuyan Visual Design Co., Ltd in 2009 and has been working as a designer. She is also a member of the Salon of Chinese Female Designers, a director of Zhejiang Creative Association of China, a member of Zhejiang Graphic Designers Association, and a director of Ningbo Packaging Technology Association. Ms. Mao Ming has won dozens of honors in international design competitions such as the German National Design Award, the US MUSE Design Award Gold Award, the Italian A'Design Award Bronze Award, the South Korea K-Design Award Design Competition Bronze Award, the Ukraine COW International Competition Poster Silver.
Award Record
Mao Ming is a winner of 4 A' Design Awards, including this recognition. The awards were granted between the 2016 - 2017 and the 2021 - 2022 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/129613
- A' Design Award Page: https://competition.adesignaward.com/129613
- Media Showcase: https://www.designnewsroom.com/!129613
- Laureate Profile: https://dezigners.org/d/172271
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Alabear Gift Box
- Function
- Gift Box
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Firebrick, Goldenrod, Sandy Brown, Burly Wood and Peru
- Images
- 5
The Recognition
- Laureate
- Mao Ming
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #129613
Credits
- Team
- Yao Dabin and Yang Miao
Design Details
- Unique Properties
- The project is a gift box designed for the Spring Festival of the Year of the Ox. The project uses the bear mascot as the main design element, combined with the image of the ox (in China, the year of the ox corresponds to 2021) and the image of the God of Wealth, designed red envelopes, spring couplets and other gifts for Chinese New Year. The content of this gift box is required for Chinese New Year. The project was welcomed by the local people and played a role in tourism promotion.
- Inspiration
- Alabear's name comes from the Ningbo dialect "ala" means "our". Alabear means "our little bear". In China, the year of the ox corresponds to 2021. The god of wealth is a popular god. In the New Year, children will receive red envelopes and Spring Festival couplets will be posted on the door of the house. The project is based on the bear mascot as the main design element, combined with the image of the cow and the god of wealth to design a gift for the Chinese New Year.
- Research
- The project designed a gift box suitable for Chinese New Year by studying the elements of the Chinese New Year, the Year of the Ox, the God of Wealth, and the Spring Festival couplets, combined with the shape of the bear mascot.
- Challenge
- In the project, the combination of the bear mascot and the Spring Festival elements is the focus.
- Realization and Technology
- Printing color: CMKYK+ spot color (red) Process: bronzing, bulging. Material: special paper
- Operation and Interaction
- The New Year gift box is used to present New Year gifts. The items include packaging design, red envelope design, spring couplet design and commemorative coin design.
- Project Duration and Location
- The project started in November 2020 and will be completed in January 2021. It will be put on the market in February 2021.
- Specifications
- Size: 30cmx30cmx22cm
- Keywords
- Zodiac Ox, Little Bear, God of Wealth, Chinese New Year, Spring Festival Couplets, Gift Box