Press Release
Hongzhou Academy Sales Center by Feng Cheng Is Granted the Silver A' Design Award in Architecture, Building and Structure Design
Feng Cheng honored for architecture, building and structure design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Architecture, Building and Structure Design category for Hongzhou Academy Sales Center by Feng Cheng, designed for Jiangxi LDY Supply Holdings Co., Ltd.. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Hongzhou Academy Sales Center
Hongzhou Academy is a sales center located in the central area of Nanchang County, China. The building holds spaces for negotiation, handwork, children's activities and display. Two blocks face the urban roads at an intersection, and their offset position forms the entrance square. The design refers to ancient Chinese architecture. Aluminium sheets are joined with buckles, creating a brick-like texture on the facade. A smooth curved surface outlines the roof and recalls traditional eaves. Large glass areas and a high atrium give the interior an open and comfortable character.
About Feng Cheng
As an architect, Cheng Feng focuses on the design of real estate buildings and creates greater economic effects for developers through professional design methods. It is considered that both practicability and aesthetics should be taken into architecture intermundium.
Award Record
This recognition makes Feng Cheng a winner of 4 A' Design Awards. The awards span the editions from 2019 - 2020 to 2021 - 2022 of the A' Design Award & Competition.
About the A' Architecture, Building and Structure Design Award
The A' Architecture Design Award is an international architectural design competition recognizing good architectural designs by best architects worldwide. The competition is organized within the A' Design Award & Competition and is open to architectural design studios, building contractors, structural engineering firms and architecture and design consultants from all countries. Entries typically include skyscrapers, museums, residential buildings, commercial complexes, educational institutions and religious structures. Awarded architectural projects are published at https://dezigners.org/design-category/architecture
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/128559
- A' Design Award Page: https://competition.adesignaward.com/128559
- Media Showcase: https://www.designnewsroom.com/!128559
- Laureate Profile: https://dezigners.org/d/253665
- Further Information from the Laureate: https://www.ucgd-sh.com/nclzyshzsysfq
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Hongzhou Academy Sales Center
- Function
- Sales Center
- Category
- Architecture, Building and Structure Design
- Discipline
- Spatial Design
- Industry
- Architecture
- Colors
- Dim Gray, Black, Light Gray, Gainsboro and Dark Slate Gray
- Images
- 5
- Client
- Jiangxi LDY Supply Holdings Co., Ltd.
The Recognition
- Laureate
- Feng Cheng
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #128559
Credits
- Team
- Seungmin Lee, Qi Zhou, Qinggang Zhu, Long Li, Pengwei Li, Zhenfei Fang, Yuwen Liu, Xu Zhang, Dongqun Li and Tiantian Wu
- Image Credits
- Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Design Details
- Unique Properties
- The project is located in the central area of Nanchang County. As a sales center, it undertakes the functions of negotiation, handwork, children's activity space and display. The building is located at the intersection, so there are two typical blocks facing the urban road respectively. These two blocks shapes the building, and the misplaced part forms the entrance square.
- Inspiration
- The area has a splendid cultural history in ancient times, so the form fully refers to the ancient Chinese architecture. Aluminum plates are connected by buckles, forming a unique brick texture on the facade. The smooth arc-shaped curved surface outlines the skyline of the building, which reminds people of the eaves curve of ancient Chinese buildings.
- Research
- Chosing the material for roof was a difficulty. Designers compared the effect and cost of Titanium-zinc Panel, Al-Mg-Mn alloy building sheets and aluminium sheet and finally chosed aluminium sheet as the roof material.
- Challenge
- To avoid the glue layer on facade, architects designed a gusset plate unit also use aluminium to insure the tone of the grey facade.
- Realization and Technology
- Metallic aluminium sheet, glass, coating Material
- Operation and Interaction
- The building provides people with a comfortable purchasing environment. The large area of glass enables people to enjoy the external scenery. The high atrium increases the width of the space. People can regard it as a commercial building or a place to rest.
- Project Duration and Location
- The project started in August 2020 in Nanchang and finished in December 2020 in Nanchang, China.
- Specifications
- Land area: 2375m² floor area: 1221m²
- Keywords
- traditional cutural, ancient architecture, sales center, curved roof, aluminium sheet
