Press Release
Ginkgo Swan Lake Signage System by Hangzhou Signsun Wins the A' Design Award in Street Furniture Design
Hangzhou Signsun honored for street furniture design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ Ginkgo Swan Lake Signage System by Hangzhou Signsun, designed for Hangzhou Signsun Signage System Co., Ltd., has been granted the A' Design Award in the Street Furniture Design category, A' Design Award & Competition has announced. The result belongs to the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
More About Ginkgo Swan Lake Signage System
Ginkgo Swan Lake is a signage system designed for a park in Jiaxing, China. The shapes and colors are taken from the ginkgo leaf and the swan. The outline of ginkgo leaves and the white color of swans define the visual style of the series. Each sign is cut from thick stainless steel plate with a hollowed pattern, so light and shadow remain clear by day and by night. Several styles can be customized and combined into one family. Placed along different routes, the signs guide visitors and spread them evenly across the park.
About Hangzhou Signsun
Signsun is a leading enterprise integrating design, planning and production of signage systems. It is equipped with many design talents and nearly 10,000 square meters of production plants. Signsun has been focusing on the signage industry for more than 20 years. The company has always pursued the design of sign that coexists with functionality and artistry, and harmoniously coexists with the environment, striving to improve people's aesthetics and provide convenience for human society.
Award Record
Hangzhou Signsun is a winner of 1 A' Design Award, including this recognition.
About the A' Street and City Furniture Design Award
The A' Street Furniture Design Award is an international design competition recognizing good street furniture designs by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to street furniture designers, industrial design studios, street furniture brands and street furniture manufacturers from all countries. Entries typically include benches, bollards, bus shelters, bicycle racks, litter bins and planters. Awarded street furniture designs are published at https://dezigners.org/design-category/street-furniture
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/127309
- A' Design Award Page: https://competition.adesignaward.com/127309
- Media Showcase: https://www.designnewsroom.com/!127309
- Laureate Profile: https://dezigners.org/d/279825
- Further Information from the Laureate: http://www.ssgmhz.com/case/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Ginkgo Swan Lake Signage System
- Function
- Signage System
- Category
- Street Furniture Design
- Discipline
- Industrial Design
- Industry
- Architecture and Social Impact
- Colors
- Dark Gray, Gainsboro, Silver, White Smoke and Gray
- Images
- 5
- Client
- Hangzhou Signsun Signage System Co., Ltd.
The Recognition
- Laureate
- Hangzhou Signsun
- Country
- China
- Recognition
- A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #127309
Credits
- Team
- Wu Xiaohua, Wu Junlong, Zeng Weijie and Wang Jinguo
- Image Credits
- Independent intellectual property rights, original design.
Design Details
- Unique Properties
- The whole guide system retains the purity, tranquility and eternity in the first impression of Ginkgo Swan Lake.
- Inspiration
- The design is inspired by "swan" and "ginkgo". The shape and color are extracted from pictographic elements. The outline of ginkgo leaves and the pure whiteness of swan compose the unique rhythm of the park.
- Research
- The type of research is applied research. It is hoped that through research, a systematic guide design for the park will be carried out. The research will use on-site inspections, combined with ergonomics, to enhance the overall image of the park from the three perspectives of playability, functionality and aesthetics, and travel for tourists. Play brings a good experience and enhance the happiness of travel.
- Challenge
- The seemingly simple shape is directly made with a thick stainless steel plate. The most difficult part is to see the light source components without destroying the aesthetics of the shape.
- Realization and Technology
- The manufacturing process of the steel plate hollow, the day and night light and shadow are clear, and endow the card body with a long service life.
- Operation and Interaction
- According to the scientific layout, different play routes are formed in the park, and visitors are rationally diverted. The graphics and text information in different shapes are interacted to play a role of beautification and guidance.
- Project Duration and Location
- The project was designed and produced in Hangzhou, Zhejiang Province, China in May 2019. It will be completed in Jiaxing City, Zhejiang Province, China in March 2020, and will be opened in Jiaxing City in April 2020.
- Specifications
- Personalized customization, multiple styles become a guide system, not a single product, it belongs to a series of theme graphic design.
- Keywords
- Ginkgo biloba, swan, purity, tranquility, information interaction, guide
