Press Release
Qin Graphic Arts by Kaidi Mao Receives the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Kaidi Mao for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ Qin Graphic Arts by Kaidi Mao has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Qin Graphic Arts
Qin is a poster series that reinterprets the tradition of Chinese landscape painting through digital media. The name Qin comes from a Chinese word meaning to permeate or to seep into, and the written character joins the signs for water and heart. The images begin as photographs and are then developed with digital tools such as Photoshop, Cinema 4D and Procreate. The series is produced in two sizes and can be shown in print or on screen, in a gallery or a home. The intent is to express the Taoist view of nature for an international audience.
About Kaidi Mao
My works are the results of experimentation and understanding. I believe in creativity and genuine emotion above all else, and how it can be translated not only in images, space and objects, but also in the way we interact with them. Right now, my goal is to propose more and exceed more expectations, by creating authentic brands that stands out locally and globally, developing and connecting lasting relationships with us all.
Award Record
Kaidi Mao is a winner of 2 A' Design Awards, including this recognition. The awards span the editions from 2017 - 2018 to 2020 - 2021 of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/124488
- A' Design Award Page: https://competition.adesignaward.com/124488
- Media Showcase: https://www.designnewsroom.com/!124488
- Laureate Profile: https://dezigners.org/d/220589
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Qin Graphic Arts
- Function
- Graphic Arts
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Light Gray, Dark Gray, Gray, Dim Gray and Dark Slate Gray
- Images
- 5
The Recognition
- Laureate
- Kaidi Mao
- Country
- United States of America
- Recognition
- Bronze A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #124488
Design Details
- Unique Properties
- Kaidi Mao's examination of the aesthetic and intellectual tradition of Chinese landscape painting has enabled him to understand the connection between classical Chinese painters and their natural environments. To explore such painting's relationship to nature in a contemporary context, Mao has used today's technology to produce digital images inspired by the traditions of China.
- Inspiration
- As a designer from China living in the United States, I have sought to integrate my training in contemporary design with my personal and cultural identity. This has come through an examination of different media and technological approaches. This process has led me to a series of digitally produced design pieces that examine my own Chinese pictorial tradition. These works have also allowed me an alternative approach to understanding The Natural within my practice.
- Research
- This project is a pictorial reinterpretation of Chinese painters' use of nature to communicate the Taoist notion that the whole planet is permeated by invisible Tao, "the Way of the cosmos, which is evident in nature." Mao has titled this project Qin. Qin, comes from the Chinese word, which means "to permeate", "to seep into". This project allows different cultures, concepts and methods to seep together. The character Qin consists of two parts: the left represents water, and the right represents the heart. Heart can be interpreted as the depth of one's feelings, and when combined with water, expresses something that comes from one's innermost being.
- Challenge
- The biggest challenge of this project is to visually communicate this East Asian worldview to international viewer, especially under the current political environment.
- Realization and Technology
- The initial images are from photography, then digitally created using tools like Photoshop, Cinema 4D and Procreate.
- Operation and Interaction
- These posters/graphic arts can be displayed physically and digitally, in a gallery setting or in a home setting.
- Project Duration and Location
- The project started in September 2019, finished in May 2020 in Los Angeles.
- Specifications
- There are two sizes for this poster series: 24 inches x 36 inches, and 24 inches x 30 inches
- Keywords
- Art, poster, Taoism, culture, landscape, painting
