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DesignNewswire · COMO, Italy ·

Power of Meat Original Grilled by Hao Ching Shen Receives the Bronze A' Design Award in Interior Space and Exhibition Design

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Hao Ching Shen for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ Power of Meat Original Grilled by Hao Ching Shen, designed for Wowprime Corporation, has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Power of Meat Original Grilled

Power of Meat is the interior design of a barbecue restaurant in Taipei. The theme joins meat, lightning and volcanic forms to express the idea of energy gained from eating meat. Simplified lines of the Chinese character for meat shape the partition wall, while the seating area follows a lightning-shaped arrangement that leads to a self-service bar. Wooden textures and golden panels form the meat shapes. The entrance and the reception counter are turned by 45 degrees to make the narrow entry area feel wider. Materials include cast iron with baked enamel, vinyl tile and decorative lighting.

Award Record

With this recognition, Hao Ching Shen is a winner of 2 A' Design Awards. All of the awards belong to the 2020 - 2021 edition of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Power of Meat Original Grilled
Function
Original Grilled
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Sienna, Dark Slate Gray, Gray, Rosy Brown and Dark Olive Green
Images
5
Client
Wowprime Corporation

The Recognition

Laureate
Hao Ching Shen
Country
Taiwan (China)
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#124167

Credits

Team
Designed by Hao Ching Shan/ FK Create Space Design Decoration Company

Design Details

Unique Properties
For spatial index, the simplified lines of the Chinese character "肉 (meat)" is used as the partition wall elevation and extend to the lightning-shape arranged seating area to link to next space highlight: the self-service bar. The spatial arrangement aims to use the intuitive "meat" character to inspire the rhythm of a large piece of meat being cut through by lightning. The meat pieces were made with wooden texture materials and golden panel to show the brand tone.
Inspiration
The overall designing concept is based on brand recognition-using meat to generate electricity and adopt volcanic elements as the keynote to develop a sense of power from eating meat. With the Japanese-style BBQ tone, we used two dimensional and space illusion techniques with iron parts, neon lights and golden elements as the design breakthrough.
Research
Power of Meat Ximen Emei Branch is the first all you can eat BBQ restaurant of the Wowprime Corporation. The restaurant is located in Ximending business district, which is the most important and internationalized business district in the west area of Taipei. It is also the main gathering area for young people and one of the must visit destinations for foreign tourists.
Challenge
This project is located in a building with a narrow entrance. We decided to turn the entrance and the guest receiving counter by 45 degrees, hoping to increase the visual spaciousness of the entering area, and create a visual dialogue of the brand spirit wall through the transition of space.
Realization and Technology
Carpenter work/ Cast Iron baking enamel/ Vinyl tile/ Decorative lighting
Operation and Interaction
The spiritual wall is represented with illustrations of volcano and meat. The space composition and division is formed with the triangular and mountain shaped lines inspired by volcano. By using the lightning symbol in spatial composition, we successfully create a master-slave relationship among areas, which enables consumers to experience an innovative spatial structure.
Project Duration and Location
The project started in December 2020 and finished in March 2021 in Taipei.
Specifications
Seating area 392.06788 sq. meter/ Kitchen 86.28138 sq. meter/ Toilet 21.81828 sq. meter/ Others 15.86784 sq. meter
Keywords
Meat, Lightning, Volcano

Good Design Deserves Great Recognition

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