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DesignNewswire · COMO, Italy ·

Air Btn UI Elements by Xu Chen and Rong Zhang Wins the A' Design Award in Graphics, Illustration and Visual Communication Design

Xu Chen and Rong Zhang honored for graphics, illustration and visual communication design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Air Btn UI Elements by Xu Chen and Rong Zhang, designed for Healthlead, has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Air Btn UI Elements

Air Btn is a set of user interface elements designed for air treatment products such as ventilators, purifiers, humidifiers and dehumidifiers. The icons use widely understood symbols to show functions such as wind speed, humidification, sterilization and night light in an immediate way. Varied outline strokes give the elements a refined look and create a unified visual framework for the product family. The elements can be printed on control panels or made by injection molding with LED lighting. The smallest size is 6.4 by 6.4 millimeters.

About Xu Chen and Rong Zhang

As a design studio in China, “SX” stands for Chinese “ShangXiang” which taken from “Yi Chuan”. The name expounds our core opinion: To build significance of daily life through the observation, extraction, abstraction and reorganization of phenomena. sxdesign creates and values languages and ideas of client and user, such as requirements, knowledge, or the attitude of sxdesign itself.

Award Record

Xu Chen and Rong Zhang is a winner of 2 A' Design Awards, including this recognition. All of the awards belong to the 2020 - 2021 edition of the A' Design Award & Competition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Air Btn UI Elements
Function
UI Elements
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Silver, Gainsboro, Dark Gray and Gray
Images
5
Client
Healthlead

The Recognition

Laureate
Xu Chen and Rong Zhang
Country
China
Recognition
A' Design Award
Edition
2020 - 2021
Design ID
#123557

Credits

Team
Xu Chen, YaoGang Chen, Rong Zhang and ZhiXue Zou

Design Details

Unique Properties
The objective of the UI elements is to convey complex functions in a fast way. This simple design of general consensus symbols delivers the meaning of products' unique functions immediately. These clear UI elements not only represents effective user communication, but also meets the manufacturing requirements of various products. The different stroke of outline awards the UI elements an elegant feeling, and also creates an integrated visual framework for the product family.
Inspiration
The inspiration comes from the button shapes of different products and the brand image of client. At the same time, the UI elements reflect the high quality of the products and enhance the brand image.
Research
Air products include ventilators, purifiers, humidifiers, dehumidifiers, etc. UI needs to display its functions intuitively, so that users can understand and operate easily. In addition to functions such as "wind speed", "humidification", and "dehumidification", air products also include additional functions such as "negative ions", "sterilization", "night light" and many composite functions. The difficulty of UI is to use a unified image to express a variety of complex functions.
Challenge
1)The accurate information transmission and the exquisite design. 2)The compatibility of the two production methods (print or injection molding) and the different sizes leads to restrictions on UI details.
Realization and Technology
Printing or injection molding.
Operation and Interaction
Elements can be printed on the product control panel, or they can be injected with LED lights to prompt consumers to press.
Project Duration and Location
The project started in August 2020 in Ningbo and finished in November 2020 in ShenZhen, China.
Specifications
There are many kinds of size option for the elements. The minimal size is 6.4mm x 6.4mm.
Keywords
UI, button, UI elements, air

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