Press Release
Huaihua · Hexing Peninsula City Center Marketing Center by Double Teams Design Consultant Co.,Ltd. Receives the Bronze A' Design Award in Interior Space and Exhibition Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Double Teams Design Consultant Co.,Ltd. for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Interior Space and Exhibition Design category for Huaihua · Hexing Peninsula City Center Marketing Center by Double Teams Design Consultant Co.,Ltd.. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Huaihua · Hexing Peninsula City Center Marketing Center
Hexing Peninsula City Center is a marketing center in Huaihua, Hunan Province. The main building is formed by three ovals stacked in a staggered manner, and it winds upwards in a spiral form that blends with the surrounding waterscape. The interior design echoes the building shape and takes flowing water as its theme. The floor is made of highly reflective stone combined with metal. A curved stone wall at the entrance is paired with a twisted mirror. Under a mirrored corrugated metal ceiling, a large whale sculpture forms the visual focus of the space.
About Double Teams Design Consultant Co.,Ltd.
Incorporated in 2014, Shenzhen Double Teams Design Consultant Co., Ltd. (“DOUBLETEAMs”) is an innovative and multidisciplinary international design firm that has been conferred numerous awards both domestically and internationally. The key members of the team have served sine renowned design institutions worldwide. With a cutting-edge international vision and extensive expertise in large-scale integrated projects, DOUBLETEAMs specializes in integrating architecture, interior design, mechanical and electrical systems, lighting, and soft furnishings. They provide a full set of services ranging from commerce, real estate, office, industry, urban renewal, to other sectors.
Award Record
With this recognition, Double Teams Design Consultant Co.,Ltd. is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/123480
- A' Design Award Page: https://competition.adesignaward.com/123480
- Media Showcase: https://www.designnewsroom.com/!123480
- Laureate Profile: https://dezigners.org/d/304417
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Huaihua · Hexing Peninsula City Center Marketing Center
- Function
- Marketing Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Slate Gray, Dim Gray, Dark Olive Green, Rosy Brown and Gray
- Images
- 5
The Recognition
- Laureate
- Double Teams Design Consultant Co.,Ltd.
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #123480
Credits
- Team
- Lisha Wu, Hong Yang, Yupeng cheng, Mei Peng, Yan Tang, Qian Li and Min Zhang
Design Details
- Unique Properties
- The building winds upwards in an interlocking spiral form blending with the surrounding waterscape, just like an art center suspended on water. The designer adopts technique including echoing the architecture, using water as the pulse and integrating the scenario, and combines modern art with the spatial concept of "tangible without boundary" to create a highly modern marketing center with rich artistic levels and expressions.
- Inspiration
- The project aims at designing a fashion and splendid marketing center integrating modern art with the theme of "dynamic water rhythm". Its interior space combines the building shape and the surrounding environment, blurs the boundary between the interior and the exterior to achieve spatial integration. The building is based on a pure white tone, colliding and intermingling with gold, simple and elegance. The rhythm of light and shadows gives the space fluctuating emotions.
- Research
- The marketing center plays a significant role in the sales process. This project utilizes the characteristic building shape, abandons the traditional arrangement method, and creates a featured, flexible and open space to the public under the premise of ensuring the spatial functions and convenience. At the same time, the designer turns disadvantages into advantages, maximizes the limited space, and combines interior soft furnishings with artwork, so that the single-function marketing center becomes a multi-functional space of 1+N, opening an innovative revolution of marketing centers.
- Challenge
- The special building shape of the market center brings great restrictions to the space function design and layout. The main building of the project is formed by three ovals stacked in a staggered manner, and the size of each floor varies. The designer sets sightseeing staircases and staircases at the location of the overlay, which not only solves the problem of lighting, making use of natural lighting and visually produces a permeable effect, but also solves the problem of space traffic and strengthens the emotional link and communication between the interior space and the outside nature.
- Realization and Technology
- With water as a medium, the building uses materials reflecting the characteristics of water and echoing modern aesthetics to highlight this modern art space. Its floor is made of highly reflective stone combined with metal, as if people are walking on calm water. Its curved stone background at the entrance integrates with the artistic twisted mirror, like breeze rippling across the sea. Under the mirrored corrugated metal ceiling, the huge whale sculpture becomes the visual focus of the transitional space, making visitors feel like in a fantasy underwater world.
- Operation and Interaction
- The interior design works in concert with the exterior shape. The designer visualizes the light and agile posture of flowing water and ripples, breaking the rule of too symmetrical and square conventional design. The smooth curved shape and circular ripples embody the variable rhythm. The visitor follows the dedicated scenes, explores step by step and eventually becomes the protagonist of this space. In the limited elliptical building, the designer makes full use of the vertical space and adopts open design to make the elliptical space boundless. Without deliberate division, each functional area is both independent and intertwined.
- Project Duration and Location
- The project started its interior space planning in Shenzhen in June 2020, completed the interior design plan in September, and finished construction and opened to the public in Huaihua, Hunan Province on November 15. The project was affirmed by the owner and also received wide praise from the industry.
- Specifications
- 32.94m*25.34m*23.76m
