Press Release
Journey to Cloud Culture and Art Canteen by Muchuan Xu, Minxi Cai and Zhongning Zhang Receives the Silver A' Design Award in Interior Space and Exhibition Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Muchuan Xu, Minxi Cai and Zhongning Zhang for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ Journey to Cloud Culture and Art Canteen by Muchuan Xu, Minxi Cai and Zhongning Zhang, designed for Guangzhou Vantree Architecture Decoration Design CO.LTD, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Journey to Cloud Culture and Art Canteen
Journey to Cloud Culture and Art is a staff canteen located in the Lixia District of Jinan, China. The canteen supports dining and informal meetings for employees. Blue and green tones form the main palette, recalling technology and nature. Large color areas, artificial stone, metal lines, solid wood, metal mesh and mirror steel define the space. A mirror ceiling guides the line of sight and connects the interior elements. Custom seating with leather upholstery follows ergonomic shapes. The design seeks a relaxed and active atmosphere instead of a formal one.
Award Record
Muchuan Xu, Minxi Cai and Zhongning Zhang is a winner of 5 A' Design Awards, including this recognition. The awards were granted between the 2017 - 2018 and the 2020 - 2021 editions of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/122138
- A' Design Award Page: https://competition.adesignaward.com/122138
- Media Showcase: https://www.designnewsroom.com/!122138
- Laureate Profile: https://dezigners.org/d/220045
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Journey to Cloud Culture and Art Canteen
- Function
- Canteen
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dim Gray, Gray, Black, Dark Slate Gray and Dark Gray
- Images
- 5
- Client
- Guangzhou Vantree Architecture Decoration Design CO,.LTD
The Recognition
- Laureate
- Muchuan Xu, Minxi Cai and Zhongning Zhang
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #122138
Credits
- Team
- Muchuan Xu, Minxi Cai, Zhongning Zhang, Junjie Li, Guanbao Ye, Lanting Li, Zhiwei Li and Xiujuan He
- Image Credits
- Copyrights belong to Vantree Design, 2021.
Design Details
- Unique Properties
- The project is located in the lush area of Lixia District, Jinan, which has always been a central business district. Among them, the staff canteen will serve as the business card of staff catering culture in this area, providing users with dining, negotiation and other functional requirements.
- Inspiration
- The concept of staff canteen has gradually evolved from the ancient corridor meal and the western cold food before meal. The diversity of space often depends on the strength of class, which has the characteristics of the times. The design inspiration of this case comes from the exploration of the space elements of the canteen. With the grid design thinking, the design is implanted from the line of sight and streamline.
- Research
- The project is located in the lush area of Lixia District, Jinan, which has always been a central business district. Among them, the staff canteen will serve as the business card of staff catering culture in this area, providing users with dining, negotiation and other functional requirements. The design inspiration of this case comes from the exploration of the space elements of the canteen. With the grid design thinking, the design is implanted from the line of sight and streamline.
- Challenge
- The difficulty of this design lies in the need to explore the space elements of the staff canteen, and implant the design from the line of sight and streamline. It is necessary to break the sense of hierarchy and sequence of the traditional staff canteen, form a relaxed and active atmosphere with efficient communication, and highlight the artistic phenomenon of ecology and future mission in a serious space.
- Realization and Technology
- The blue of science and technology and the green of nature become the main tone of space. Large area color patches of different shades, plastic materials without time mark, powerful cinematic expression and geometric composition exist in a contactable way.
- Operation and Interaction
- Stepping into the canteen, the striking color attracts people's attention. The mirror ceiling echoes with other indoor elements, guiding people's sight points, breaking the class and distance sense of traditional canteen space. No matter where the diners sit in the canteen, they can have a unique vision and sense of experience.
- Project Duration and Location
- The project started in December 2019 and finished in October 2020 in Jinan Lixia Holding Group, Shandong Province, China, which is located in the lush area of Lixia District, and always been a central business district.
- Specifications
- The interaction of large-area artificial stone, metal line and green in space design, with artificial stone as the medium, it sets up an interesting environmental dialogue in the lobby, which makes expression and interaction between lines, materials and colors in serious space. The contrast between light and dark and between virtual and real enriches the artistic atmosphere of space and highlights the artistic phenomenon of ecology and future mission. Retro has always been popular. Designers continue the impression of the 20th century left to the world with eternal elegance and elegant simplicity.
- Keywords
- grid, relaxed and active, science and technology
