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Press Release

DesignNewswire · COMO, Italy ·

Shiwen Huang Is Honored with the Bronze A' Design Award for Shr.d Music Player in Audio and Sound Equipment Design

Shiwen Huang acknowledged for audio and sound equipment design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ Shr.d Music Player by Shiwen Huang, designed for Bruce Tao, has been granted the Bronze A' Design Award in the Audio and Sound Equipment Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Shr.d Music Player

Shr.d is a wall mounted record player designed for modern homes. The player is fixed to the wall and connected to a power supply. A vinyl record is placed on the front face, and a dial lever starts the playback. A USB port on the right side allows other music files to be played, so the unit also serves as a home stereo. The base is made of ABS, a material that resists impact and scratches, stays dimensionally stable and conducts heat slowly. Shr.d measures 32.5 cm in length, 7.9 cm in width and 28 cm in height.

About Shiwen Huang

Bruce Tao is a designer who committed to promote the development of industrial design in China and help design students out of confusion. Won more than 100 design awards in the domestic and overseas. Co-founded a scientific and technical corporation specializing in Intelligent Technology Equipment. Cooperated with students majoring in industrial design, computer, automation, intelligence, machinery and electronic information to jointly develop products. Got many national patents for scientific and technological inventions and awards.

Award Record

With this recognition, Shiwen Huang is a winner of 10 A' Design Awards. The awards span the editions from 2018 - 2019 to 2020 - 2021 of the A' Design Award & Competition.

About the A' Audio and Sound Equipment Design Award

The A' Audio Products Design Award is an international product design competition recognizing best audio equipment by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to audio product designers, sound equipment designers, industrial designers and product engineers from all countries. Entries typically include headphones, microphones, speakers, amplifiers, soundbars and turntables. Awarded audio products designs are published at https://dezigners.org/design-category/audio-products

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Shr.d Music Player
Function
Music Player
Category
Audio and Sound Equipment Design
Discipline
Industrial Design
Industry
Electronics & Appliances and Entertainment
Colors
Black, Silver, Dark Slate Gray, Gainsboro and Light Slate Gray
Images
5
Client
Bruce Tao

The Recognition

Laureate
Shiwen Huang
Country
France
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#119530

Credits

Team
Guorong Wu, Designer: Shiwen Huang
Image Credits
Creator (Bruce Tao / Designer)

Design Details

Unique Properties
It is a vinyl record player design reimagined in a modern design style. This is the main obvious difference. In functionally, it is a music device that you can hang on the wall. Its elegant style and modern shape make it a beautiful accessory. Users can enjoy the beauty of vinyl music through shr.d. In addition, shr.d can also be used as a beautiful home stereo, users can play more music through usb.
Inspiration
We get inspiration from the shape of modern products style. The vinyl record player is a music player in the very classical tradition. Our motive was to redesign the record player. So that it can be integrated into the modern home.
Research
Vinyl was the dominant music format in the 20th century. Because the sound quality of vinyl is the closest to the original sound without distortion, it feels more faithful and perfectly covers people of all ages. A vinyl record is a stereo black celluloid texture. In the development of all kinds of music recording materials such as record, tape, CD, vinyl record sound quality is closest to the original sound, is the pursuit of the realm of music lovers. Plenty of heavyweight performers, conductors, big bands, and vocalists made their debut on vinyl. It has a long life if it is properly preserved.
Challenge
This is an innovative design with a complex internal structure, and the machining qualification rate is the biggest challenge encountered by this project.
Realization and Technology
Its base is made of ABS, and the heat conduction is slow enough to keep the user from feeling cold. ABS material has strong impact resistance, scratch resistance, dimensional stability, and other characteristics, at the same time both moisture-proof, corrosion resistance, easy processing, and other characteristics. ABS material is also very environmental protection, because of the use of environmental chemicals, so there is no toxicity and no smell, but also to electrical insulation, is a very safe material.
Operation and Interaction
First, take out shr.d and install it on the wall, fix it and connect the power supply and shr.d can be used normally. Then take out the user's favorite vinyl record on shr.d, pull the dial lever can play. In addition, there is a USB port on the right side of shr.d. At this point shr.d becomes a beautiful home stereo, users can connect to usb and play other favorite songs.
Project Duration and Location
The project started in September 2020 in Milan and finished in February 2021 in that place, and was exhibited in China in February 2021.
Specifications
length 32.5cm x Width 7.9cm x Height 28cm
Keywords
Vinyl, Player, Music, Wall Hanging, Traditional, Modern, Beautiful

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