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DesignNewswire · COMO, Italy ·

Matrix Design Receives the Golden A' Design Award for Star Mansion Sales Office in Interior Space and Exhibition Design

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Matrix Design for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Star Mansion Sales Office by Matrix Design has been granted the Golden A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Golden A' Design Award

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

More About Star Mansion Sales Office

Star Mansion is a sales center interior located in Zhuhai, Guangdong, China. The project covers 600 square meters. The design uses repeated lines and volumes to guide the visual focus through the space. Black and white stripes build the reception area of the lobby in a repeating pattern. Bold colors are used in the sand table area and the negotiation area. Materials include blue gray lacquering board, orange lacquering board, artificial stone, colored gradient glass and steel mirror. The ceiling is formed by many small mirror plates combined with light emitting diodes.

About Matrix Design

Founded in 2017, Zeajoy Culture is a specialized agency serving the architectural and interior design industry. Our team comprises seasoned media professionals, public relations experts, professional copywriters, translators, and advertising specialists. We offer comprehensive services including brand strategy planning, marketing promotion, project photography, and one-stop agency services for domestic and international award submissions. As one of China's first cultural firms to adopt a niche market strategy, we combine unique expertise in the Chinese market with the capability to deliver global solutions.

Award Record

With this recognition, Matrix Design is a winner of 2 A' Design Awards. The awards were granted in the 2020 - 2021 edition of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Star Mansion Sales Office
Function
Sales Office
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dark Slate Gray, Midnight Blue, Dark Slate Blue, Black and Dim Gray
Images
5

The Recognition

Laureate
Matrix Design
Country
China
Recognition
Golden A' Design Award
Edition
2020 - 2021
Design ID
#119502

Credits

Team
Wang Guan, Liu Jianhui and Wang Zhaobao
Image Credits
Photographer Shixiang Wanhe, Star Mansion, 2020.

Design Details

Unique Properties
Zhuhai Star Mansion Sales Center project is located in Zhuhai, Guangdong. It's close to the old city of Xiangzhou, and just in the opposite side of Macau with a river between. The design uses a spatial visual focus-guided approach to present lines and volumes in space with varying degrees of repetition and superposition, and to play with different colors, making people to immerse in and experience a color time tunnel that seems to be holographic.
Inspiration
The design pays close attention to the tone of customer group of Star Mansion, and explores a colorful space related to "time and space" and "vitality". The designer uses extreme materials, shapes and contrasts to reinforce spatial texture contrast, and uses extremely tensioned colors to collide and split, creatively expressing a heterogeneous space-time that belongs to young people.
Research
The design intention is to create a dream-like picture, using bold and eye-catching colors, surreal scenes to give the post-90s, young people a journey of time and space totally against tradition. Crossing reality and ideals, precipitating the vitality of young people, the design reconstructs spaces, plays with colors, and tries to explore the extreme possibility of young people's thinking space within the fast-changing world in a way that people interact with space.
Challenge
The "Surface of the Planet" in the sand panel was inspired by the Living sculpture created by Berlin's White viod Christopher Bauder and Philips. The space ceiling is composed of a large number of small mirror flat plates, combined with the immersive light technology made by the light-emitting diodes, and released through the combination of sound and electricity to shape the starry brilliant interstellar space.
Realization and Technology
The main materials in this project are blue gray lacquering board, orange lacquering board, artificial stone, colored gradient glass, steel mirror, hard package, snowflake white flat brick, assorted-color floor tile, aluminum strip, dark gray stainless steel.
Operation and Interaction
The restrained black-and-white stripes are progressively built into the reception space of the lobby in a repeating pattern. The concept of "black hole" is used to strengthen the level sense of "time and space" with which to attract and focus viewer's visual landing point.
Project Duration and Location
The project started in March 2019 in Zhuhai and finished in February 2020 in Zhuhai.
Specifications
The project covers a total of 600 square meters.
Keywords
Interior, Commercial, Sales Center, Modern, Fashion, Art, Vitality, Light, Star Mansion

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