Press Release
Podo Camera by Chuntze Cheng Is Granted the A' Design Award in Camera and Photography Equipment Design
Chuntze Cheng honored for camera and photography equipment design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Podo Camera by Chuntze Cheng, designed for Podo Labs, Inc., has been granted the A' Design Award in the Camera and Photography Equipment Design category. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the A' Design Award
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Regarding Podo Camera
Podo is a compact camera designed for hands-free photography. Podo measures 30 mm by 30 mm by 45 mm and weighs 43 grams. A nano-adhesive silicone pad on the back flap allows the camera to be attached to walls and other surfaces and removed for repeated use. The flap turns on a ball joint, so the camera can be aimed at almost any angle. A mobile application connects over Bluetooth and provides a live preview, so each shot can be set up before recording. The 5 megapixel sensor and wide-angle glass lens support photos, video and time-lapse sequences.
About Chuntze Cheng
Product Development Engineer implementing consumer electronics solutions for start-ups and Fortune 500 companies in industrial design, product design, mechanical engineering, and consumer electronics manufacturing sectors. Fluent in both English and Mandarin. Conceptualized and managed full product development lifecycle programs ranging from $750,000 to $2 million US Dollars in budget. Experienced managing and working with cross-functional internal and external teams, ranging from 6-15 people.
Award Record
This recognition makes Chuntze Cheng a winner of 1 A' Design Award.
About the A' Camera and Photography Equipment Design Award
The A' Photography Equipment Design Award is an international design competition recognizing good photography gear by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to photography equipment designers, camera manufacturers, lens designers and industrial design studios from all countries. Entries typically include cameras, lenses, tripods, flashes, light meters and camera bags. Awarded photography equipment designs are published at https://dezigners.org/design-category/photography-equipment
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/118713
- A' Design Award Page: https://competition.adesignaward.com/118713
- Media Showcase: https://www.designnewsroom.com/!118713
- Laureate Profile: https://dezigners.org/d/295387
- Further Information from the Laureate: https://cutt.ly/nk8APni
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Podo Camera
- Function
- Camera
- Category
- Camera and Photography Equipment Design
- Discipline
- Industrial Design
- Industry
- Electronics & Appliances and Entertainment
- Colors
- Deep Sky Blue, Turquoise, Lavender, Light Sky Blue and Dark Turquoise
- Images
- 5
- Client
- Podo Labs, Inc.
The Recognition
- Laureate
- Chuntze Cheng
- Country
- United States of America
- Recognition
- A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #118713
Credits
- Team
- Edmond Lee, Jae Hoon Choi, Samuel Pullman and John Fitzpatrick
- Image Credits
- Podo Labs Inc. All rights reserved.
Design Details
- Unique Properties
- Podo Camera is the world’s first stick & shoot camera that takes hands-free photos to the next level! Stick Podo Camera anywhere using its special nano-adhesive backing and control it with an app.
- Inspiration
- While working together on another project we often took pictures with the team. We got tired of someone always getting left out of photos and needing cables to transfer data from our colleague's DSLR. We wanted something much more versatile and easy to use, so we made it! Podo represents our passion, our team’s grit, and our conviction that technology should be fun and simple.
- Research
- UX research. To develop a handsfree pocket size camera with an intuitive user interface. Observational trials, survey, focus group studies, and simulations. Cameras, questionnaire, Solidworks, Microsoft Office, TracePro. Travel gurus, influencers, tech writers, target audiences. To define a way to improve the selfie-taking camera experience. We realized that people dislike selfie sticks due to their limitations, and also they are banned in many public locations. We push the selfie taking experience to the next level and open up more creative potential.
- Challenge
- The ball-join mechanical design was challenging because it needed to allow 360-degree movement for the back flap and incorporate with the overall aesthetics. The form factor of the device was difficult to achieve. We had to minimize the device and keep the aesthetics friendly by applying curvatures on all surfaces while keeping heat dissipation, electronics, and a battery in mind. Material selections of the back flap and light pipe were time consuming because there were many iterations and trials to achieve the desired results. The Bluetooth live preview and image/video transfer speed were quite challenging because there was no off-the-shelf solution available on the marketplace.
- Realization and Technology
- Improved design process based on lessons learned from previous product iterations. Injection molding with
- Operation and Interaction
- Step 1: Charge for at least 1 hour. Step 2: Install the Podo app for Android or iOS. Step 3: Rotate back flap and remove protective film on sticky pad. Step 4: Stick securely to a wall and use the app to shoot! The app provides a live preview stream over Bluetooth so you can set up the shot from any angle. Podo is easy to place in various locations for time-lapse and security purposes.
- Project Duration and Location
- The project started in June 2015 in San Francisco, USA and finished in January 2017. It was crowdfunded on Kickstarter, sold via online channels, and distributed in Urban Outfitters, Nordstrom, and various popup retailers worldwide.
- Specifications
- Dimensions: 30 mm x 30 mm x 45 mm Weight: 43 g Sensor: 5 MP (2.2 μm pixels) Video: 720p 30fps Lens: 90° wide-angle, glass Memory: 8 GB 8-LED ring Bluetooth 4.2 LE + Classic Accelerometer Rechargeable battery (up to 1.5 hrs. video)
- Keywords
- Camera, Selfie, Travel, Bluetooth, Video, Gadget, Photo, Time-lapse, Accessory, Mobile
