Press Release
Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Buddha Said Illustration by Mengjia Li
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Mengjia Li for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Buddha Said Illustration by Mengjia Li, designed for Northeastern University, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Bronze A' Design Award Means
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Buddha Said Illustration
Buddha Said is a series of illustrations based on the Dunhuang frescoes. Five classic stories from the frescoes are selected and redrawn for the series. The characters of each story are refined and combined with the scenes in a modern graphic style. Colors drawn from the Dunhuang murals give the images a grand and mysterious atmosphere. The illustrations are made with vector design software and printed at 800 by 800 millimeters in high resolution. The aim is to join tradition with modern design and to make these mural stories known to a wider public.
About Mengjia Li
Northeastern University is a graduate student, and has won one national inspirational scholarship, one national scholarship, three first-class scholarships and one named scholarship, thus winning the title of outstanding graduate. First prize of 2020 China Packaging Creative Design Competition. In 2020, the Academy Award "Hello, China is good" won the Silver Award in the Competition for Soliciting Public Welfare Works. Third prize of 14th Creative China Design Competition. Bronze Award in the 9th Ocean Culture Creative Design Competition.
Award Record
Mengjia Li is a winner of 1 A' Design Award, including this recognition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/118347
- A' Design Award Page: https://competition.adesignaward.com/118347
- Media Showcase: https://www.designnewsroom.com/!118347
- Laureate Profile: https://dezigners.org/d/300421
- Further Information from the Laureate: http://pan.baidu.com
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Buddha Said Illustration
- Function
- Illustration
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Saddle Brown, Dark Olive Green, Sienna, Dark Slate Gray and Black
- Images
- 5
- Client
- Northeastern University
The Recognition
- Laureate
- Mengjia Li
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #118347
Credits
- Team
- Huo Kai, designer: Li Mengjia
- Image Credits
- Li Mengjia, 2020
Design Details
- Unique Properties
- Through reading and understanding a large number of relevant materials of Dunhuang frescoes, this paper combines traditional frescoes with modern illustration design, explores the integration of tradition and modernity, and thus creates illustration design works with modern design flavor and national characteristics.
- Inspiration
- At present, Dunhuang Cultural Development Bureau is only limited to re-creating the image of Feixian, and the same classic Dunhuang mural stories have not been well developed and utilized. This design redesigns and creates Buddhist stories in Dunhuang frescoes, so that these classic frescoes are well known by more people, and the art of Dunhuang frescoes is pushed to the public and the world.
- Research
- This design selects the five most classic stories in Dunhuang frescoes for illustration design. First, the characters in the story are refined and skillfully combined. Then, the colors matched with the charm of Dunhuang are used to highlight the magnificent and mysterious atmosphere of the whole illustration. Moreover, the innovation of this illustration design lies in the integration of Dunhuang frescoes into the illustration design, and the integration of Dunhuang elements in the picture also enhances the unity of the whole design.
- Challenge
- The difficulty lies in accurately grasping the characteristics of Dunhuang frescoes, combining modern aesthetics with traditional frescoes, and combining computer technology with traditional crafts to shape modern aesthetic feeling.
- Realization and Technology
- The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.
- Operation and Interaction
- This design selects the five most classic stories in Dunhuang frescoes for illustration design. First of all, the understanding of Dunhuang frescoes is reconstructed. Secondly, the characters in the story are refined and combined with the story skillfully. Finally, computer coloring with Dunhuang flavor highlights the magnificent and mysterious atmosphere of illustration as a whole.
- Project Duration and Location
- Luoyang, the starting point of the Silk Road, is in 2020 .
- Specifications
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
- Keywords
- Dunhuang, illustration design, mural story, traditional culture, Silk Road
